The Blazer is a ho-hum GM crossover from a long heritage of them making Ho-hum vehicles. It’s very “GM”. I personally think they’re good looking, but nothing from that segment really speaks to me. I wouldn’t buy a Ford Edge either, and don’t think it’s any more impressive than a Blazer.

As we have said before, the modern day Blazer and Bronco have nothing to do with each other. It would be like comparing a Ford Edge to a Chrysler Pacifica minivan because that nameplate was once used on a vehicle that used to compete with the Edge.

 

Agree that the Edge, mechanically, is not much different from the crossover Blazer, but the difference, a least IMO, is that Ford is not using the Edge name in a way that insults a former version of it.

Of course they don't....that has been obvious from the beginning. And, IMO, that's the main problem......though, in all fairness, we won't really know until the Bronco debuts. As of now, we can (still) only guess on its sales, but my opinion is that it will attract most of the people that the Blazer could have attracted but didn't....in other words, those who have waited more than 20 years for a suitable replacement for the last ones.

 

No, we do know. The Bronco is a 2 door BOF truck based vehicle and the Blazer is a 4 door unibody crossover. They are entirely different sorts of vehicles. It makes zero sense to compare them just because 40 years ago a vehicle called “Blazer” competed with a vehicle called “Bronco” that was similar. Ford chose to bring the nameplate back on a vehicle similar to that original Blazer, Chevy did not do that. End of story.

The Blazer had a life in 4 door SUVs for decades after the K9 Blazer that the Bronco did not, and it’s that history this Blazer calls on as a 4 door 2 row Family SUV. It does not compete with the Bronco in any way, nor is it designed to.

 

The new Bronco, at least as I understand it, will come in both 2 and 4-doors.....but we may have to wait for the official intro. Ford is still tight-lipped about that as we speak.


It's easy to say end of story, but that does not make it fact. We won't actually know the end of the story for some time yet. But, if I am proved wrong in the eventual sales figures, I will stand corrected.....and/or you will also.

 

As for the name, Ford uses the Explorer name on a crossover. Nissan uses the Pathfinder name on a crossover. Now Chevy uses the Blazer name. It’s time to just get over that and compare the vehicle as a vehicle and not keep obsessing over the name.

Sales figures will mean nothing because the vehicles don’t compare with each other.

 

Nissan's Pathfinder is a weird and unusual case. I don't think one can really use it in comparison. For a while, Nissan kept switching it (and its Infiniti counterpart) back and forth from BOF to crossover/unibody and with almost each redesign...to a point where its marketing theme was never really established. More recent versions also pi**ed-off a lot of owned with unreliable transmissions.

As for the name-issue, I simply don't agree that one can brush it aside. Look at the amount of chatter we have had in this forum, for example, about the vehicle you yourself drive...the Lexus LS. There's been an enormous amount of discussion and posts (most of which, IMO, were justified), about the comparison of the latest LS to its predecessors.

 

Of course you're 100% correct, but no amount of stating facts will change mmarshall's opinion that these 2 vehicles are 'competing'. New bronco buyers that mmarshall alleges would have considered a blazer had it been similar, ignores the fact that new blazer buyers would likely never consider the new bronco.

 

Quote:

Originally Posted by SW17LS

The Bronco is a 2 door BOF truck based vehicle

No. We will not know if that is correct or not until the Bronco is actually introduced. Ford has been tight-lipped about both 2 and 4-door versions.

 

Youre totally right. And the “chatter” he mentions here is all driven by him.

And the Bronco will do fine, but it will always be a niche product. They’re not going to sell 70,000 of them a year like they will Blazers, nor does Ford intend for it to.

As for the current Blazer, I’m 38, I’m in the age range they’re targeting with the Blazer. My memory of the K5 Blazer is very distant, the last year it was made I was 10, the Bronco I have more memories of because it lasted longer, and it’s involvement in the OJ Simpson case. My memory when I think of “Blazer” is the S10 Blazer that competed with the Explorer. So to me this new 4 door crossover Blazer doesn’t seem strange at all.

 

I would agree with this. The current Blazer is the resurgence of the S10 Blazer of 1996



The K5 Blazer was rebranded as a Tahoe. I remember when they did it. We really loved the 2 door full Chevy. If they were to bring back a 2 door like pic below, my money is on K5 Tahoe or just Tahoe.

 

And that's nothing to be nostalgic about in my book. The new one accomplishes the same mission, but is better in pretty much every way. I don't get the drama.

 

Nor do I. Seems a logical move to me.

I think people who are nostalgic for the K5 Blazer are outside the demographic for this.

 

Point, proven:

 

The Chevrolet brand usually does not get the fanfare and definitely does not get defended like it has in this thread.

 

ah, memories of OJ in the Bronco... no doubt that will be brought up by the late night shows at least when the new one is launched.

there is no drama.

excellent post, thank you.

yes, new blazer more like s10, in fact that's the only old blazer i remember... never heard of the k5, only what it became i guess, the tahoe. a friend had one of those tahoe's (4 door) - what an absolute pile of junk. everything that could have gone wrong with it did.