The new 2014 Lexus IS has been arriving all over the country since the start of the month. To help create buzz around the new IS, local Lexus dealers are hosting launch parties to kick off the new IS in style. Since the new IS appeals to a younger digital savvy demographic, social media has […] More »

As proud Lexus owners, we know the value of owning a Lexus and all the great benefits of the Lexus ownership experience. A valuable feature is the 24 hour roadside assistance service which is available throughout the basic warranty period of 4 years or 50k miles. Luckily for the drivers of a Hyundai Genesis at […] More »

Back in the day, having a cellular phone was a sign of status. If you had one in your car, complete with a twisty aerial antenna affixed to the top of your car, you were a baller! Today, we live in a mobile environment where high speed internet and smartphones are a way of life. […] More »

Lexus has been putting out a lot of hype about the 2014 IS. It’s got their new corporate maw, edgy new styling, and handling that’s supposed to compete with BMW and Mercedes latest. The latest Lexus IS definitely has a more detailed design, but the question is always whether it drives as good as it looks.

Since we live in a digital age, it was inevitable video was captured along with the plethora of DSLR photographs. Video footage of the future Lexus RC F driving in and around the world famous Nürburgring in Germany has been posted. The videos give a better perspective the RC F’s musuclar footprint and driving agility.

Being part of Lexus History is one thing but collaborating with hundreds of people to create a film of the 2014 Lexus IS F SPORT is another. It took 212 Instagrammers, 1417 feet of test track and a hot and sunny Southern California Sunday to create this project. I’m very proud to say the film […] More »

Calling all artists, Lexus fans, Lexus enthusiasts. Lexus and deviantART are partnering up on a contest involving the all-new Lexus IS F SPORT! All artists are encouraged to get their creative juices flowing to design and submit your ultimate vision of a 2014 Lexus IS 350 F SPORT.