2020 Genesis G90 teases its refreshed face
Lexus Fanatic
Joined: Nov 2011
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From: ON/NY
There are going to be a lot of older people who will not buy a Genesis because of the past connection to Hyundai in the 1980's and early 1990's. But these people are not the ones you want to be appealing to you, Genesis needs the younger buyers who don't carry what Hyundai was doing in the past with them. And yes, they need dealers and they need them badly. They also need some sort of cross-over ASAP.
Lexus Fanatic
Joined: Nov 2011
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From: ON/NY
I don’t understand why you keep hammering this concept. The goal of Hyundai is to attract a new generation of buyers and keep them, Hyundai needs to attract younger people. Older buyers are irrelevant at this point whether they still hold their past beliefs about Hyundai or not. Lexus is building new UX, NX models not for the older people who remember Lexus in 1989, they are building them for the young 30 years who have grown up with Toyota products or for those who had parents who were happy with their Lexus.
Moderator
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From: GA
I don’t understand why you keep hammering this concept. The goal of Hyundai is to attract a new generation of buyers and keep them, Hyundai needs to attract younger people. Older buyers are irrelevant at this point whether they still hold their past beliefs about Hyundai or not. Lexus is building new UX, NX models not for the older people who remember Lexus in 1989, they are building them for the young 30 years who have grown up with Toyota products or for those who had parents who were happy with their Lexus.
I do like the "legit" pic above. I also would like to point out that this picture actually contains the radar sensor cover, whereas the pic of the white car does not.
Lexus Fanatic
Joined: May 2012
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From: Maryland
There are going to be a lot of older people who will not buy a Genesis because of the past connection to Hyundai in the 1980's and early 1990's. But these people are not the ones you want to be appealing to you, Genesis needs the younger buyers who don't carry what Hyundai was doing in the past with them. And yes, they need dealers and they need them badly. They also need some sort of cross-over ASAP.
Agreed they need a crossover badly.
Lexus Champion
Joined: Nov 2013
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From: WA
I don't mind the shape of the grill, but the mesh reminds me of a chain-link fence, which is not the direction I would be headed if it were my choice.
For the back end, I think this new one is much more attractive as I never liked the tail of the current one, especially the tail lights.
For the back end, I think this new one is much more attractive as I never liked the tail of the current one, especially the tail lights.
Intermediate
Joined: Jul 2018
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From: Texas
There are going to be a lot of older people who will not buy a Genesis because of the past connection to Hyundai in the 1980's and early 1990's. But these people are not the ones you want to be appealing to you, Genesis needs the younger buyers who don't carry what Hyundai was doing in the past with them. And yes, they need dealers and they need them badly. They also need some sort of cross-over ASAP.
i say that because some neighbors of mine did. 
Instructor
Joined: Jul 2008
Posts: 807
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From: Ca
There are going to be a lot of older people who will not buy a Genesis because of the past connection to Hyundai in the 1980's and early 1990's. But these people are not the ones you want to be appealing to you, Genesis needs the younger buyers who don't carry what Hyundai was doing in the past with them. And yes, they need dealers and they need them badly. They also need some sort of cross-over ASAP.
I don’t understand why you keep hammering this concept. The goal of Hyundai is to attract a new generation of buyers and keep them, Hyundai needs to attract younger people. Older buyers are irrelevant at this point whether they still hold their past beliefs about Hyundai or not. Lexus is building new UX, NX models not for the older people who remember Lexus in 1989, they are building them for the young 30 years who have grown up with Toyota products or for those who had parents who were happy with their Lexus.
I really like the current G80 and G90, but after reading responses on the Genesis fourums, Kia/Hyundai still have a long way to go.
Lexus Fanatic
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From: Virginia/D.C. suburbs
Lexus Fanatic
Joined: Nov 2011
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From: ON/NY
why do you imply that people think Hyundai is junk if they refuse to even look at them. Nobody on here says they are junk. I do not think they are junk, however, I have no interest to ever look at them or even consider buying a Hyundai. I am just not interested in any way. For me, I like mainstream brands more than I do luxury brands, however I would buy in this order Toyota, Honda, and then maybe Volkswagen. Hyundai is near the bottom of the list even if they made it to the list, it is not personal, it just I have no interest in buying a Hyundai. Genesis is a bit of a different story, I like most of the products, the G90 is nice and so is the the G70, I would be on the fence on paying Lexus, Mercedes or BMW for Genesis, but their products do sort of interest me even though I like mainstream brands better
Last edited by Toys4RJill; Nov 21, 2018 at 12:07 PM.
Lexus Fanatic
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From: ON/NY
This concept is very, very real, though! My parents are of the generation where Hyundai and Kia were total crap and they still believe they are, even though reviews show the contrary. My brother was looking for a mid-sized SUV recently and the Kia Sorrento made the short list. My dads response: "Kia's are crap!" He labels them "throw-away cars."
I really like the current G80 and G90, but after reading responses on the Genesis fourums, Kia/Hyundai still have a long way to go.
I really like the current G80 and G90, but after reading responses on the Genesis fourums, Kia/Hyundai still have a long way to go.
Lexus Fanatic
Joined: Nov 2011
Posts: 35,487
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From: ON/NY
define 'older'. i expect i fit that definition and yes, i remember early craptastic hyundai 'pony's, and kia amati's, etc., but i will and did get a genesis, because there's NO COMPARISON. i don't have much time for people who cling to impressions of a company from 30+ years ago... companies can and always do change.
you're right, old people. i say that because some neighbors of mine did.
you're right, old people.
i say that because some neighbors of mine did.