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I wonder if John Davis himself is still actively working at Motor Week, it seems nowadays he's only there to do voiceovers, while the rest of the staff manage everything else.
That's a good question. I don't watch much; I never know when it's on, and I don't enjoy it enough anymore to set a DVR recording.
As soon as the GV70 comes out their CUV's will dominate their sales even more. The spread in sales between sedans and CUV's will be huge.
If sales hold the same as they did for Q1…Genesis still won’t eclipse their best ever sales figures in 2012. But I think the transaction prices are up. Price points and profits are more important these days.
Last edited by Toys4RJill; Jul 1, 2021 at 12:44 PM.
Back to the GV80, it sounds like the 2022 model is going to have lots of changes, including a new exterior design package and available second row captain's chairs.
Back to the GV80, it sounds like the 2022 model is going to have lots of changes, including a new exterior design package and available second row captain's chairs.
Maybe that's 2022 model in korea, but i expect that wouldn't be until 2023 model year in u.s. so way off.
about the gv80, it's a nice vehicle, but it still isn't enough to make a significant dent in the u.s. vs competition, not that it matters because they couldn't deliver much volume.
i personally don't really care for its looks. The top of the line with the huge wheels and skinny sidewall tires doesn't look great to me, and the gigantic chrome bar along the side and the gigantic front grill looks tacky - trying WAY to hard to say 'look at me'. It also needs to offer air suspension as an option, and despite the proprietary noise cancelation (sadly only available on top line version) it isn't particularly quiet either according to reviews. I think the aviator is a better vehicle for example, and of course the more expensive GLE, X7, etc.
Maybe that's 2022 model in korea, but i expect that wouldn't be until 2023 model year in u.s. so way off.
Why not? In Korea it'll be unveiled and on sale within a few weeks. We may or may not get it in the U.S. simply because a lot of the higher-spec options on KDM vehicles never makes it stateside, like how the U.S. G70 refresh got gimped with no full digital 3D cluster like in Korea.
i personally don't really care for its looks. The top of the line with the huge wheels and skinny sidewall tires doesn't look great to me, and the gigantic chrome bar along the side and the gigantic front grill looks tacky - trying WAY to hard to say 'look at me'. It also needs to offer air suspension as an option, and despite the proprietary noise cancelation (sadly only available on top line version) it isn't particularly quiet either according to reviews. I think the aviator is a better vehicle for example, and of course the more expensive GLE, X7, etc.
I like the GV80s looks. Front end looks good. I think they really dropped the ball on the cramped 3rd row option, why didn’t they just keep in 2 rows I also think the top of the line engine needs be clear 400hp no matter what, especially if it is a ‘all new engine’. Fuel economy could be better too. Would be interesting to see how the GV80 goes up against the Aviator…I think it looks better than the Lincoln. The interior of the GV is petty nice
Last edited by Toys4RJill; Jul 2, 2021 at 08:53 AM.
Genesis GV80 was supposed to be the value option in the midsize luxury SUV class
Instead, buyers are springing for the top Prestige trim and paying handsomely
Hyundai's young luxury brand, Genesis, has struggled to gain a foothold since its launch in 2016. But in the 2021 Genesis GV80 midsize SUV, it may have a hit.
The GV80 carries a starting price of $49,945 including the destination fee. But in the first six months of 2021, buyers have been taking them home for an average purchase price well above that — $64,634, to be precise.
Surprisingly, that figure puts the GV80 close to the average figure paid for established rivals from Germany such as the Mercedes-Benz GLE ($67,394) and the BMW X5 ($68,635).
"The GV80 launched strong, commanding above MSRP transaction prices," said Ivan Drury, senior manager of insights for Edmunds.
Surprise to all
Genesis has not needed discounts and incentives to attract GV80 buyers so far.
BMW has discounted its average X5 sale by 5.2% in 2021, while Mercedes has cut 3.5% off the price of the GLE.
By contrast, the GV80 is selling for 0.6% over the manufacturer's suggested retail price (MSRP) in 2021. That's a big win for Genesis.
"GV80 has delivered above our expectations," said Ted Mengiste, executive director of sales operations at Genesis Motor North America. "You always have assumptions and manage production to that, and all of it was blown away."
The variant in highest demand is the fully loaded GV80 3.5T Prestige, Mengiste said. Although this top-level trim costs about $22,000 more than the base GV80 model, it has been the volume seller thus far.
According to Mengiste, demand for the 3.5T Prestige accounted for 35% of all GV80 sales at one point. The second-highest volume belongs to the 2.5T Prestige, with a less powerful engine but similarly plush amenities, which has accounted for as much as 20% of GV80 sales.
Genesis had to restructure its production line, located in South Korea, because it wasn't building them fast enough.
"It's clear that people want the Prestige trim," Mengiste said. "Does it last? I'm knocking on wood, but I think it does."
Does it kill the value play?
If people are buying a GV80 at similar prices to the X5 and GLE, is the high cost ruining the whole point of an "affordable" luxury SUV in the first place?
It merits a close look. In our ratings, the 2021 GV80 earned a score of 8.0/10.0 in Value due to its impressive equipment, as well as its outstanding warranty coverage.
The $72,495 3.5T Prestige trim comes with lavish features such as premium leather upholstery, ventilated second-row seats and soft-close doors. Among its German competitors, as well as American and Japanese brands, such options are either unavailable or stuffed into pricey packages that quickly escalate in price.
Mengiste acknowledged that Genesis faces a difficult task ahead. The brand must take sales from other luxury brands, many of which have high brand loyalty. But Genesis will not judge the success of the GV80 solely on sales figures.
"You develop bad strategies if you go for numbers," he said. "We build the best product that customers will appreciate."
Edmunds says
The array of features available in the top Genesis GV80 trims is genuinely impressive. Still, we expected a larger percentage of buyers to opt for the value-focused models that undercut other luxury SUVs on price. Until demand cools off — if it cools off, that is — expect to see minimal discounts on the GV80 compared to the generous offers currently available on its rivals.