J.D. Power Tech Experience Index
The TXI Innovation Index measures how effectively each automotive brand brings these technologies to market, measured on a 1,000-point scale. The index combines the level of adoption of new technologies for each brand with the excellence in execution. The execution measurement examines how much owners like the technologies and how many problems they experience while using them.
Hyundai wins Mainstream Brand
- Sights set on creative camera views: Owners think highly of technologies that provide an “extra set of eyes” to help them drive their vehicle. Notably, owners in the luxury segment rate such technologies highest in five of the six satisfaction attributes measured in the study. Camera rear-view mirror earns the highest Execution Index score (894) among luxury owners, followed by ground view camera (884). Among advanced camera/vision technologies, camera rear-view mirror receives the highest overall execution in the mass market segment (889), followed by transparent trailer view (874) and ground view camera (858). High percentages of owners who have these three features say they “definitely will” want these features on their next vehicle (73% for camera rear-view mirror, 62% for ground view mirror and 53% for transparent trailer view).
- Giving the finger to interior gesture controls: Among luxury owners, interior gesture controls—technology that allows the user to control various features in the vehicle using hand gestures instead of touching anything—is the lowest-rated technology by far across all satisfaction attributes. (The technology isn’t yet available in the mass market segment.) Owners who have this feature on their vehicle experience a high rate of problems (36 problems per 100 vehicles), which is more than twice the rate of the next closest technology. A high proportion (61%) of these owners use the technology less than half of the time they drive, with 14% having never tried it and 16% having tried it but no longer using it.
- Many owners don’t trust technologies necessary for more automated driving: Active driving assistance is designed so that the vehicle is able to perform functions such as acceleration, braking and steering, while the driver remains engaged in the driving task. Some drivers mention the positive experience they have from using the system (e.g., lower stress and arriving at their destination more refreshed), yet this necessary step to achieve higher levels of automated driving is failing to earn the trust of most drivers who consider it to be annoying or distracting. There is wide variation in the execution strategy across brands for how the technology works and when or why it engages. Training drivers on the proper usage of such systems is imperative to eliminate misunderstanding of the technology’s capabilities and, in many cases, this training is simply not happening.
- Tesla profiled for first time: Tesla receives an Innovation Index score of 593. The automaker is not officially ranked among other brands in the study because it doesn’t meet ranking criteria. Unlike other manufacturers, Tesla doesn’t grant J.D. Power permission to survey its owners in 15 states where it is required. However, Tesla’s score was calculated based on a sample of surveys from owners in the other 35 states.
BMW and MINI could not be any more opposite on the spectrum. Most of the technology is more or less the same like menu items (layout is different), but unlike BMW's iDrive the MINI infotainment selector twists counter clockwise and I find it frustrating why it has to be different.
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BMW and MINI could not be any more opposite on the spectrum. Most of the technology is more or less the same like menu items (layout is different), but unlike BMW's iDrive the MINI infotainment selector twists counter clockwise and I find it frustrating why it has to be different.
I'm glad more OEMs are putting in the rear camera display mirrors. Huge benefit for the family haulers.
It's funny that for all the crap journalists give Lexus for their infotainment systems, they still rank significantly higher than most other brands including Toyota. Though that might say more about the expectations of the average Lexus buyer than the actual usability of the system.
Conversely, Audi's new MMI touch system was widely praised by the media but has been getting absolutely savaged in these consumer surveys. I guess we can conclusively label it as a failure. And that doesn't bode well for Mercedes' new S-Class which uses a similar all-touch layout. Mercedes and Audi customers overlap.
Conversely, Audi's new MMI touch system was widely praised by the media but has been getting absolutely savaged in these consumer surveys. I guess we can conclusively label it as a failure. And that doesn't bode well for Mercedes' new S-Class which uses a similar all-touch layout. Mercedes and Audi customers overlap.
That's becoming more and more necessary with SUVs, crossovers, and hatchbacks, simply because people sometimes fill up the rear with so much junk that it actually blocks the rear-view mirror. The camera/mirror, of course, by-passes that.
Last edited by mmarshall; Aug 19, 2020 at 04:14 PM.
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I remember similar disparities between Toyota and Scion and rated quality, even though Scions were made in Japan and typically to a better fitment standard then. A lot may have to do with the owner demographics and expectations, etc.
I'm glad more OEMs are putting in the rear camera display mirrors. Huge benefit for the family haulers.
I'm glad more OEMs are putting in the rear camera display mirrors. Huge benefit for the family haulers.
IE I find Porsche multimedia to be much nicer than Audi's, yet it is absolutely bottom rated here.
Interesting topic.
I remember when iDrive came out on the 2001? 7-series, it was harshly derided by the motoring press. Fast forward 14 years later, I found its implementation on an i3 to be elegant and intuitive.
No idea what the newer cars of other brands are like. I have a 2010 LS now so its in the stone age by the most modern automotive infotainment standards. It works ok for me but the navigation function is atrocious.
And I'm surprised that Tesla isn't leading the pack here. Their computing technology is supposed to be many generations ahead of the best of the rest.
I remember when iDrive came out on the 2001? 7-series, it was harshly derided by the motoring press. Fast forward 14 years later, I found its implementation on an i3 to be elegant and intuitive.
No idea what the newer cars of other brands are like. I have a 2010 LS now so its in the stone age by the most modern automotive infotainment standards. It works ok for me but the navigation function is atrocious.
And I'm surprised that Tesla isn't leading the pack here. Their computing technology is supposed to be many generations ahead of the best of the rest.
but more seriously, lacking surround view camera is one huge oversight. also no apple carplay or android auto. i'm sure they were too busy programming a fart cushion feature instead 
lexus is only ranked above audi in the luxury brands. i'm sure the new ES and RX refresh helped a lot.
they may have a powerful computer but the tesla's lack several mainstream features like gauges in front of the driver
but more seriously, lacking surround view camera is one huge oversight. also no apple carplay or android auto. i'm sure they were too busy programming a fart cushion feature instead 
they may have a powerful computer but the tesla's lack several mainstream features like gauges in front of the driver
but more seriously, lacking surround view camera is one huge oversight. also no apple carplay or android auto. i'm sure they were too busy programming a fart cushion feature instead 
It seems like JDP keeps coming up with additional rankings and rewards so that each manufacturer gets their day in the sun and the chance to brag about it in their advertising (generating profit for JDP). These rewards are meaningless participation trophies in my book.
It seems like JDP keeps coming up with additional rankings and rewards so that each manufacturer gets their day in the sun and the chance to brag about it in their advertising (generating profit for JDP). These rewards are meaningless participation trophies in my book.
I agree that these so-called "Surveys" are getting more and more murky in their nature, and they probably mean less and less as time goes on. That's partly because, as vehicles get more and more more complex, what the surveys cover end up overlapping each other more and more. And the results are confusing....vehicle-brands and nameplates keep shuffling their rank-positions around like chess-pieces on a board.
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