2020 Toyota Tacoma Facelift
Lexus Fanatic
Joined: Nov 2011
Posts: 35,446
Likes: 373
From: ON/NY
Not precisely. The increase in Lexus is just astronomical for the oldest hardware that they equip the Luxury trim with. Probably the best margin ever on safety hardware. (As I say the GX has got to have one of the highest margins in the entire Lexus family).
The reason behind this is from MY17 to My18, the tacoma which got the std TSS packs, on the high end bumped up sticker price by 4.5%. Mind you that the cost of TSS is not 4.5% since smaller cab vehicles were up about 1.5% sooo it dosnt cost Lexus astronomical figures to equip a 4runner/GX with TSS. Nor did it affect sales in any meaningful way.
The reason behind this is from MY17 to My18, the tacoma which got the std TSS packs, on the high end bumped up sticker price by 4.5%. Mind you that the cost of TSS is not 4.5% since smaller cab vehicles were up about 1.5% sooo it dosnt cost Lexus astronomical figures to equip a 4runner/GX with TSS. Nor did it affect sales in any meaningful way.
Dysfunctional Veteran
Joined: Sep 2004
Posts: 8,101
Likes: 317
From: Van Alstyne, TX
Here are the problems I have with the Tacoma:
1/2 ton trucks get the same, or better fuel economy.
1/2 ton trucks have more power/torque
1/2 ton trucks have more room
1/2 ton trucks are about the same price
1/2 ton trucks have more payload
1/2 ton trucks have more towing capacity
1/2 ton trucks can be had for the same price, sometimes cheaper depending on trim levels.
The only reasons I could ever see to buy a tacoma are:
They are stupidly reliable, and some would argue, almost indestructible.
They are lighter, narrower and more agile than 1/2 ton's for off-road use, specifically backcountry trails or Moab/desert runner type duties.
1/2 ton trucks get the same, or better fuel economy.
1/2 ton trucks have more power/torque
1/2 ton trucks have more room
1/2 ton trucks are about the same price
1/2 ton trucks have more payload
1/2 ton trucks have more towing capacity
1/2 ton trucks can be had for the same price, sometimes cheaper depending on trim levels.
The only reasons I could ever see to buy a tacoma are:
They are stupidly reliable, and some would argue, almost indestructible.
They are lighter, narrower and more agile than 1/2 ton's for off-road use, specifically backcountry trails or Moab/desert runner type duties.
Racer
Joined: Dec 2004
Posts: 1,792
Likes: 0
From: so. cal
Here are the problems I have with the Tacoma:
1/2 ton trucks get the same, or better fuel economy.
1/2 ton trucks have more power/torque
1/2 ton trucks have more room
1/2 ton trucks are about the same price
1/2 ton trucks have more payload
1/2 ton trucks have more towing capacity
1/2 ton trucks can be had for the same price, sometimes cheaper depending on trim levels.
The only reasons I could ever see to buy a tacoma are:
They are stupidly reliable, and some would argue, almost indestructible.
They are lighter, narrower and more agile than 1/2 ton's for off-road use, specifically backcountry trails or Moab/desert runner type duties.
1/2 ton trucks get the same, or better fuel economy.
1/2 ton trucks have more power/torque
1/2 ton trucks have more room
1/2 ton trucks are about the same price
1/2 ton trucks have more payload
1/2 ton trucks have more towing capacity
1/2 ton trucks can be had for the same price, sometimes cheaper depending on trim levels.
The only reasons I could ever see to buy a tacoma are:
They are stupidly reliable, and some would argue, almost indestructible.
They are lighter, narrower and more agile than 1/2 ton's for off-road use, specifically backcountry trails or Moab/desert runner type duties.
Lead Lap
Joined: Jul 2010
Posts: 3,902
Likes: 296
From: NY
I honestly don't understand the appeal of these small pickup trucks and for the money they are, esp the Tacoma. For the most part it is unrefined, underpowered, cramped, not very good NVH, poor seating positions and etc. Sure it's reliable and all but should anyone suffer in it because it is reliable? I could see why they are all of a sudden showing a revised version, right on the heels of the Ranger, its only true competitor and outsold the Tacoma back in the days. Now it comes with the most power and better refinement.
Lexus Fanatic
Joined: Nov 2011
Posts: 35,446
Likes: 373
From: ON/NY
Lead Lap
Joined: Jul 2010
Posts: 3,902
Likes: 296
From: NY
They can go for the new Ranger, and from reports of Ford adding additional factory shifts to make it, it sounds like people are doing just that. And I wouldnt be surprised some of those buyers had considered a Tacoma or were Tacoma owners.
Lead Lap
Joined: Mar 2015
Posts: 4,547
Likes: 352
From: In your head
I was claiming the same. Why does Toyota insist on depriving the 4R of TSS, when it only costs them 1.5%-4.5% extra to customers (based on figures obtained from when TSS was implemented as standard on the Taco in 18). If data is extrapolated from the taco sales, the std TSS has not really taken anything away from market demand, or their core demo SAYING NOPE, TOO MANY ELECTRONICS.
Of course this all depends on 2020, and the stream of launches
Of course this all depends on 2020, and the stream of launches
Lead Lap
Joined: Mar 2015
Posts: 4,547
Likes: 352
From: In your head
Heck THE GLADIATOR?
Lexus Fanatic
Joined: Jan 2005
Posts: 20,238
Likes: 274
But hey, dont that stop you, please continue.
Lexus Fanatic
Joined: Nov 2011
Posts: 35,446
Likes: 373
From: ON/NY
You had said, you don’t understand the appeal of these small pickups. So I was wondering what is the alternative to a small pick up if that is what one is looking for.
Lexus Fanatic
Joined: Nov 2011
Posts: 35,446
Likes: 373
From: ON/NY
I was claiming the same. Why does Toyota insist on depriving the 4R of TSS, when it only costs them 1.5%-4.5% extra to customers (based on figures obtained from when TSS was implemented as standard on the Taco in 18). If data is extrapolated from the taco sales, the std TSS has not really taken anything away from market demand, or their core demo SAYING NOPE, TOO MANY ELECTRONICS.
Of course this all depends on 2020, and the stream of launches
Of course this all depends on 2020, and the stream of launches
I don't know about you, but I would be glad to give up BSM, panic brake, TSS for a lower or hold steady MSRP price.
I would put forth the argument, that when they redesigned the Tacoma, TSS was always incorporated into the cost at that time, they could of easily maintained the price point in 2018 and added TSS, but of course they would raise the price.
Last edited by Toys4RJill; Feb 1, 2019 at 12:44 PM.
Lead Lap
Joined: Jul 2010
Posts: 3,902
Likes: 296
From: NY
Last edited by situman; Feb 2, 2019 at 05:34 AM.
Lexus Fanatic
Joined: Nov 2011
Posts: 35,446
Likes: 373
From: ON/NY
I was just wondering. You had said you don’t understand why people find small trucks appealing, then you said the Tacoma was unrefined. So I curious to know what the alternative to a small truck was if a small truck is what someone needs or wants. A truck is a truck, I don’t understand the unrefined part as it’s made for work.
Lead Lap
Joined: Jul 2010
Posts: 3,902
Likes: 296
From: NY
I was just wondering. You had said you don’t understand why people find small trucks appealing, then you said the Tacoma was unrefined. So I curious to know what the alternative to a small truck was if a small truck is what someone needs or wants. A truck is a truck, I don’t understand the unrefined part as it’s made for work.