Infiniti bringing Nissan Juke-based crossover
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http://jalopnik.com/infiniti-ceo-com...spo-1589448901
Contemplating a youth- oriented premium compact in our future. Many doubters including me. Want to test concept in China, biggest youth premium market. Juke not sold there . Creates opportunity. Irreverent lifestyle car for hedonistic rebel. Significant upgrades to NVH and dynamic characteristics. Volume will be restricted, so we can't afford sheetmetal changes. Car is fun, funky and a hoot to drive. Spanks an A1, so no apologies will be offered. Dislike cross- badging as much as anyone. Probably more. But China- only test marketing exercise before we sink a fortune into an untried concept. Life isn't always easy. The end
Last edited by LexFather; Jun 15, 2014 at 06:08 PM.
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This is the funniest thing I've seen in ages....here is what their CEO says. Its actually a good article, Jalopnik talks about how they usually get the same lame answers but here Infiniit's CEO was rather frank that this was a rebadge and an experiment.
http://jalopnik.com/infiniti-ceo-com...spo-1589448901
I can't stop laughing
http://jalopnik.com/infiniti-ceo-com...spo-1589448901
I can't stop laughing
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New Infiniti ESQ is a Posh-Badged Nissan Juke NISMO RS for China
The wraps are off Infiniti's new ESQ small crossover based on the pre-facelift Nissan Juke NISMO RS, which was made exclusively for China.
Since the Nissan Juke isn't offered in the PRC, Infiniti's brass chose the easy road with the ESQ, simply swapping the NISMO RS model's badges and front grille, while also modifying the colors, interior trim decor and equipment levels.
The funny thing is that, Infiniti didn't even bother to base the car on the most recently updated version of the Juke that was presented at the Geneva Motor Show this past March.
In China, the ESQ will be offered exclusively with a 1.6-liter turbocharged four-cylinder petrol rated at 200PS (197hp) and of 250Nm, paired to a 7-speed CVT and standard all-wheel drive.
Since the Nissan Juke isn't offered in the PRC, Infiniti's brass chose the easy road with the ESQ, simply swapping the NISMO RS model's badges and front grille, while also modifying the colors, interior trim decor and equipment levels.
The funny thing is that, Infiniti didn't even bother to base the car on the most recently updated version of the Juke that was presented at the Geneva Motor Show this past March.
In China, the ESQ will be offered exclusively with a 1.6-liter turbocharged four-cylinder petrol rated at 200PS (197hp) and of 250Nm, paired to a 7-speed CVT and standard all-wheel drive.
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Originally Posted by Vh_Supra26
The Juke may have sold under the Nissan nameplate, but putting the Infiniti badge on it will probably be a different story. Not only that, but, IMO this is an interior that, even with leather, is clearly not to Infiniti standards.
However, never underestimate the power of the Chinese car-buying public to surprise. Many of them don't think like we Americans and Europeans do.
Last edited by mmarshall; Aug 26, 2014 at 04:45 PM.
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The Chinese car-buying public, though, doesn't always think like we do. They have been known to surprise us. But, with this design, even that might be a stretch. We'll see.
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