June 2012 Auto Sales
1) What the heck happened to Malibu sales last month? Is the new car out now? Wow!
2) 3 series sales seem off these last few months. At first I thought it was capacity issues with the new model, but they've had time to correct those. What is wrong? I'm inclined to say that people are waiting for the new coupe, but summer is when a lot of people buy coupes and convertibles and I doubt that the average car buyer knows that a new model is around the corner. Also, that wouldn't account for the ~3k deficit that there seems to be. I thought 3 Series always sold around 9-10k models a month...just a few more than the RX, usually?
2) 3 series sales seem off these last few months. At first I thought it was capacity issues with the new model, but they've had time to correct those. What is wrong? I'm inclined to say that people are waiting for the new coupe, but summer is when a lot of people buy coupes and convertibles and I doubt that the average car buyer knows that a new model is around the corner. Also, that wouldn't account for the ~3k deficit that there seems to be. I thought 3 Series always sold around 9-10k models a month...just a few more than the RX, usually?
Last edited by MPLexus301; Jul 6, 2012 at 10:27 AM.
SANTA MONICA, Calif., Jul 03, 2012 (BUSINESS WIRE) -- Automaker incentives remained stable in June, reports Edmunds.com, the premier online resource for automotive information. According to Edmunds.com's True Cost of Incentives(R) (TCI(SM)), the auto industry spent $2,187 per vehicle this month, down 1.6% from May, and down 0.8% from June 2011.
"If you waited to buy a new car this month, it would have been very difficult to find better deals than you could have found in May," says Edmunds.com Senior Analyst Jessica Caldwell. "But as more 2013 model year vehicles hit dealer lots this summer, car buyers can start to expect better deals on the 2012 models that needed to be cleared out."
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Average True Cost of Incentives(R) (TCI(SM))
by Car Manufacturer
Manufacturer Jun-12 May-12 Jun-11 June 2012 vs May 2012 June 2012 vs June 2011
------------ ------ ------ ------ --------------------- ----------------------
Chrysler $2,579 $2,614 $2,601 -1.3% -0.8%
------------ ------ ------ ------ --------------------- ----------------------
Ford $2,626 $2,625 $2,707 0.0% -3.0%
------------ ------ ------ ------ --------------------- ----------------------
GM $3,282 $3,441 $2,951 -4.6% 11.2%
------------ ------ ------ ------ --------------------- ----------------------
Honda $1,395 $1,425 $1,154 -2.1% 20.9%
------------ ------ ------ ------ --------------------- ----------------------
Nissan $2,383 $2,462 $2,033 -3.2% 17.2%
------------ ------ ------ ------ --------------------- ----------------------
Toyota $1,552 $1,589 $1,731 -2.3% -10.3%
------------ ------ ------ ------ --------------------- ----------------------
Industry $2,187 $2,222 $2,204 -1.6% -0.8%
------------ ------ ------ ------ --------------------- ----------------------
Edmunds.com's monthly True Cost of Incentives(R) (TCI(SM)) report takes into account all automakers' various U.S. incentives programs, including subvented interest rates and lease programs, as well as cash rebates to consumers and dealers. To ensure the greatest possible accuracy, Edmunds.com bases its calculations on sales volume, including the mix of vehicle makes and models for each month, as well as on the proportion of vehicles for which each type of incentive was used.
1) What the heck happened to Malibu sales last month? Is the new car out now? Wow!
2) 3 series sales seem off these last few months. At first I thought it was capacity issues with the new model, but they've had time to correct those. What is wrong? I'm inclined to say that people are waiting for the new coupe, but summer is when a lot of people buy coupes and convertibles and I doubt that the average car buyer knows that a new model is around the corner. Also, that wouldn't account for the ~3k deficit that there seems to be. I thought 3 Series always sold around 9-10k models a month...just a few more than the RX, usually?
2) 3 series sales seem off these last few months. At first I thought it was capacity issues with the new model, but they've had time to correct those. What is wrong? I'm inclined to say that people are waiting for the new coupe, but summer is when a lot of people buy coupes and convertibles and I doubt that the average car buyer knows that a new model is around the corner. Also, that wouldn't account for the ~3k deficit that there seems to be. I thought 3 Series always sold around 9-10k models a month...just a few more than the RX, usually?
Honda had the largest increase (percentage-wise) in incentive, yet they had the lowest when it comes to absolute dollar amount. You would think with all the yucky designs, they have some of the highest amount of incentives to lure customers in...
Honda has always had a history of having the lowest amount of incentives and low fleet sales. I'm in the minority here on this forum since I'm impressed by their sales number....even though people always have a gloom and doom attitude with Honda. The core models (Accord, Civic, CR-V) have always had good sales number and the Fit, CR-Z & Insight would have more sales if it wasn't for the lack of inventory.
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Honda has always had a history of having the lowest amount of incentives and low fleet sales. I'm in the minority here on this forum since I'm impressed by their sales number....even though people always have a gloom and doom attitude with Honda. The core models (Accord, Civic, CR-V) have always had good sales number and the Fit, CR-Z & Insight would have more sales if it wasn't for the lack of inventory.
Its pretty proven cars like the Accord, Civic, Camry, Corolla, etc etc will sell no matter how ugly, lackluster, etc. They simply have too loyal a following. The CRZzzzz/Insight don't sell b/c they are not very good, not b/c of inventory. That is the Honda fan excuse. The FIt is older, it sold fine and still does well.
Yeah their incentives have climbed to record levels. In the past they didn't need them at all. Some of it is their cars are lackluster, the competition is better and the Tsunami effect and trying to make up for last year.
You missed his point, read my post. Its not the forum, its everyone who's head isn't in the sand.
Its pretty proven cars like the Accord, Civic, Camry, Corolla, etc etc will sell no matter how ugly, lackluster, etc. They simply have too loyal a following.
The CRZzzzz/Insight don't sell b/c they are not very good, not b/c of inventory. That is the Honda fan excuse. The FIt is older, it sold fine and still does well.
You missed his point, read my post. Its not the forum, its everyone who's head isn't in the sand.
Its pretty proven cars like the Accord, Civic, Camry, Corolla, etc etc will sell no matter how ugly, lackluster, etc. They simply have too loyal a following. The CRZzzzz/Insight don't sell b/c they are not very good, not b/c of inventory. That is the Honda fan excuse. The FIt is older, it sold fine and still does well.
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Unless I'm reading wrong
Ford-$2,489
Honda/Acura-$2,314
Toyota/Lexus/Scion-$1,699
The point is they historically have been the lowest. Now it seems that is Hyundai/Kia. And again due to the Tsunami the Asian brands are trying to make up for lost time last year.

(I think Edmunds reports results differently)
SHANGHAI (Bloomberg) -- China's passenger-vehicle sales rose 16 percent to 1.28 million units in June as automakers increased shipments ahead of scheduled shutdowns for the summer, the China Association of Automobile Manufacturers said today.
Honda Motor Co. and Toyota Motor Corp. led sales gains as Japanese carmakers rebounded from last year's earthquake disruptions.
But sales may slow in months to come as China's economy cools, and as municipalities set limits on vehicle registrations to ease traffic gridlock and air pollution.
June sales also may have been inflated by automakers that delivered more vehicles to dealerships to meet 6-month sales targets, according to UBS AG.
Last month's growth also may reflect increased shipments before traditional factory shutdowns in July and August for maintenance, CSC International Holdings said.
In the 1st 6 months, passenger-vehicle deliveries gained 7.1 percent to 7.61 million units, the association said.
Total vehicle sales, including trucks and buses, increased 9.9 percent to 1.58 million units in June. SUV deliveries gained 52 percent, the best-performing segment.
Guangzhou curbs
Vehicle sales will slow in Guangzhou, the capital of Guangdong province that borders Hong Kong, after the southern Chinese city imposed a strict quota on new vehicle registrations this month to control vehicle emissions and ease traffic congestion.
Guangzhou -- which followed Beijing, Shanghai and Guiyang with sales curbs -- may not be last. Morgan Stanley said in a July 2 report that 11 other cities, accounting for 15 percent of total industry sales in 2010, are candidates to implement limits on cars.
In the 1st 5 months, passenger-car sales increased 5.5 percent to 6.33 million units after growth of 6.1 percent a year earlier. Figures for April, May and June last year were hurt by disruptions from the Japan earthquake.
GM sales gains
General Motors, China's largest foreign automaker, boosted vehicle sales 10 percent to 213,495 units, led by demand for its Buick sedans and Wuling microvans.
Demand from consumers in China's interior provinces will help sales growth remain steady in the second half of the year, said GM China CEO Kevin Wale.
Ford Motor Co. raised total vehicle sales in China by 18 percent to 52,440 units. 1st-half deliveries gained 1 percent. BYD, the Chinese carmaker partly owned by Berkshire Hathaway Inc., sold 12 percent fewer cars in the 1st 5 months, according to industry analyst LMC Automotive.
Honda increased deliveries 84 percent to 64,652 units, with sales and production a year earlier disrupted by the earthquake and tsunami in Japan. Toyota sold 70,500 units in June, 19 percent more than a year earlier.
Nissan Motor Co.'s China sales gained 10 percent to 119,200 units.
Among luxury carmakers, Audi AG boosted sales 20 percent last month to 33,309 units. BMW AG increased deliveries 13 percent to 23,930 on the mainland, which excludes Hong Kong. Mercedes-Benz sales in June climbed 2 percent to 17,250 units.
The Japanese are definitely bouncing back, led by Toyota. Honda still has other struggles to deal with though. Nissan right now definitely looks to be a stronger automaker than Honda. Chrysler is enjoying a big boost, although their long-term quality still remains suspect, and the Fiat ownership hasn't change that quality concern.
Also surprised this hasn't been mentioned here on CL (or anywhere else from what I've seen), but for the past several months Hyundai/Kia has been losing marketshare. They're continuing to achieve (small) sales increases, but the market is growing at a faster pace than their sales have been for 2012 so far. As some of us here on CL predicted, Hyundai/Kia is starting to struggle now that the Japanese have fully recovered from last year's disaster. As the Japanese Big 3 roll out more of their next-gen models and revitalize their lineups it will only get tougher from here on out.
Also surprised this hasn't been mentioned here on CL (or anywhere else from what I've seen), but for the past several months Hyundai/Kia has been losing marketshare. They're continuing to achieve (small) sales increases, but the market is growing at a faster pace than their sales have been for 2012 so far. As some of us here on CL predicted, Hyundai/Kia is starting to struggle now that the Japanese have fully recovered from last year's disaster. As the Japanese Big 3 roll out more of their next-gen models and revitalize their lineups it will only get tougher from here on out.
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