April 2026 Sales Thread
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Lead Lap
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April 2026 Sales Thread
https://www.hyundainews.com/releases/4775
Hyundai Motor America Reports April 2026 Sales
- All-new Palisade sales increase 8% and set a new April record
- Strong sedan performance in April with Sonata up 18% and Elantra increasing 13%; both April records
- IONIQ 5 continues recent sales growth, up 6%
- Hybrid vehicles remain in demand, growing 52%
- Sonata Hybrid posts best month ever, up 171%
Hyundai Motor North America President and CEO Highlights April Performance
“Hyundai’s performance in April reflects the strength of our product lineup and our continued focus on delivering value to customers, with electrified vehicles accounting for one‑third of our total sales,” said Randy Parker, president and CEO, Hyundai Motor North America. “Even as the industry navigates a more challenging environment shaped by affordability pressures and broader economic uncertainty, the U.S. auto market remains resilient. With our diverse powertrain lineup and strong momentum in electrification, we remain focused on gaining market share by meeting evolving customer demand.”
Hybrid Lineup Posts Multiple Best‑Ever April Results Led by Sonata Hybrid and Elantra Hybrid
April results included multiple best-ever performances across Hyundai’s hybrid lineup and key model families, led by Sonata Hybrid (+171%) and Elantra Hybrid (55%). Santa Fe Hybrid set a new April retail record with sales up 3%.
The all-new Palisade family once again demonstrated its importance to Hyundai’s portfolio, achieving best April ever retail (+10%) and total (+8%) sales. Hyundai also maintained momentum with its U.S. assembled IONIQ 5 sales growing 6% reinforcing the brand’s commitment to electric vehicles.
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Lead Lap
Joined: Dec 2005
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Kia
https://www.kiamedia.com/us/en/media...-through-april
FAST-GROWING KIA AMERICA EXTENDS RECORD ANNUAL SALES PACE THROUGH APRIL
05/01/26 ID: 24656- April year-to-date sales reach a record 279,718 units, up 2 percent year-over-year
- Telluride, Sportage Hybrid, and Sorento Hybrid achieve best-ever April sales
- Hybrid and electrified models deliver record April monthly and year-to-date results
- Telluride, Carnival, Sportage, and K4 post best-ever April year-to-date performance
This strong momentum was led by the all-new Telluride, which continues to set sales records achieving its highest April sales total in the model’s history, up 16 percent over the previous record set in April of 2025. In addition, Sportage Hybrid (+112 percent); Sorento Hybrid (+34 percent); and K4 (+1 percent) each achieved best-ever April sales.
Electrified models posted significant gains, led by EV9 (+481 percent) and EV6 (+11 percent). Hybrid sales rose 97 percent, while total electrified sales increased 71 percent, both setting new April records.
In addition, six Kia models including Sportage HEV (+117 percent) and Sportage ICE (+5 percent); Telluride (+19 percent); Carnival (+16 percent); Sorento HEV (+7 percent); and K4 (+1 percent) – set new April year-to-date sales records. Kia’s hybrid (+81 percent) and electrified (+41 percent) models also set new year-to-date sales records.
“Achieving record sales milestones amid challenging market conditions highlights the company’s ability to align with customers evolving preferences for SUVs and hybrid vehicles,” said Eric Watson, vice president, sales operations, Kia America. “The 2027 Telluride continues to exceed expectations, in part due to the arrival of its first available hybrid powertrain, and when coupled with the recent introductions of the Seltos and EV3 models at the New York Auto Show, we are confident that Kia’s total market share will continue to grow.”
In addition to the monthly sales performance, Kia America also made additional announcements, including:
- The 2026 Kia Sportage Hybrid has been recognized in Cars.com’s 2026 Best Value New Cars awards, earning the top spot in the Compact SUV category.
- IONNA, the charging network founded by eight of the world’s top automakers, including BMW, General Motors, Honda, Hyundai, Kia, Mercedes-Benz, Stellantis and Toyota, announced a landmark strategic partnership with leading convenience and mobility brand Circle K to significantly expand access to high-powered EV charging across the United States.
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Lead Lap
Joined: Dec 2005
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Mazda
https://news.mazdausa.com/2026-05-01...-Sales-Results
Mazda Reports April Sales Results
CPO sales totaled 7,082 vehicles in April; an increase of 3.3 percent compared to April 2025.
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Mazda CX-50 Hybrid
- Best-ever April Sales for CX-50 Hybrid
- Best April in CPO history
Mazda Motor de Mexico (MMdM) reported April sales of 8,391 vehicles, an increase of 6 percent compared to April last year. Year-to-date sales totaled 32,923 vehicles sold; a decrease of 3 percent compared to same time last year.
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Lead Lap
Joined: Dec 2005
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Subaru
https://media.subaru.com/pressreleas...-sales-results
May 1, 2026 Camden, N.J.
SUBARU OF AMERICA REPORTS APRIL 2026 SALES RESULTS
- Forester remains top seller for fourth consecutive month
- Best April ever for Crosstrek
- Best month ever for electric vehicle sales
Jeff Walters, President and Chief Operating Officer, Subaru of America, Inc.: “Demand for affordable, capable, and safety-focused vehicles remains strong, and Subaru and our retailers continue to deliver on what customers value most. April’s results underscore the strength of our diverse lineup of reliable gas, hybrid, and electric vehicles, from our trusted Crosstrek, Forester, and Outback to the newly introduced Trailseeker and Uncharted. Customers can also count on Subaru’s commitment to being More Than a Car Company®, reflected in our recognition for the fourth consecutive year on Forbes’ Best Brands for Social Impact list, honoring our long-standing focus on community.”
Following Forester's top-seller position, Crosstrek achieved its best April ever, selling 15,677 vehicles. Outback numbers also remained strong, with 10,552 vehicles sold. Trailseeker and Uncharted began reaching retailer locations in April, contributing to increased Subaru EV sales alongside Solterra.
Troy Poston, Senior Vice President of Sales, Subaru of America, Inc.: “Customers seeking a wide range of vehicles engineered with advanced safety features, innovative technologies, and rugged dependability continue to rely on Subaru and our retailers. In April, our retailers also helped us celebrate another year of strong results from the Subaru Share the Love® Event, supporting meaningful causes in their local communities and strengthening trust well beyond the showroom. Together, we are building on the values that truly differentiate Subaru in meaningful ways.”
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Lead Lap
Joined: Dec 2005
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Honda Acura
https://hondanews.com/en-US/honda-co...-hybrid-record
American Honda Post Strong April Sales and New Hybrid Record
May 1, 2026- American Honda (AHM) posted sales of 137,405 units in April and 474,236 units YTD.
- Honda brand posted strong April sales of 125,571 units, including a new April sales record for hybrid vehicles.
- Acura brand sales totaled 11,834 units in April, led by gateway models and SUVs.
Sales Highlights
- Honda brand sales totaled 125,571 units in April (+ 1.6%), led by balanced sales of hybrid vehicles, light trucks and passenger cars.
- Honda passenger car sales topped 41,468 units, up 19% over April 2025, for their best month since July 2021. Passenger car sales were led by Civic with its best April sales since 2021, Accord with its best April showing since 2023, and the all-new Prelude posting its best month yet.
- Honda hybrid-electric vehicles set an all-time April sales record, topping 40,000 units, with CR-V hybrid sales setting a new April sales record with 56% of model sales mix for the month of April, Accord at 54% hybrid mix and Civic at nearly 30% hybrid mix.
- Honda light truck sales reached 84,103 units, led by CR-V (42,677), its second straight month with sales over 40,000 units:
- Pilot (11,156) and HR-V (12,264) continue to post strong sales, with Pilot topping 10,000 units for a 3rd straight month.
- Passport had its best sales month of 2026 (5,447 units) with 13% YTD growth, and TrailSport models accounting for 81% of the mix.
- Odyssey maintained its strong sales pace in the minivan segment with 7,449 units.
Sales Highlights
- Acura brand sales totaled 11,834 units in April, driven by strong sales of core models MDX, ADX and Integra.
- Acura SUVs maintained strong sales, topping 9,100 units, led by MDX with April sales of 4,211 units.
- Acura gateway models continued retail sales leadership with Integra and ADX combining for their 2nd best sales month ever:
- Integra topped 2,500 units, up 27% over April 2025, with over 40% of retail sales in its segment.
- ADX posted April sales of 2,403 units, up 147%, while earning over 30% of retail segment sales.
American Honda
YTD
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