So people talk more about the IS model line? It's clearly worked.... look at the attention this thread got. Good or bad, it's publicity for them.

 

Because Lexus wants you to know that it's a really, really hot brand... kinda like that Sriracha sauce. Marketing people usually aren't rocket scientists and I think they like to simplify the messages they send out.

So the Sriracha Edition is Lexus' not so subtle way of telling you that they are a really, really a hot brand, happenin you know.

 

Well, it has certainly created a lot of discussion in this forum.

 

Well you need that hot stuff, that's what Donna Summer once said in her music videos, so why not for the IS? Too bad she's not available to do a "hot stuff" bit for the Sriracha on a tour... well ok not so much.

 

ok, poll added.

 

Personally, I love my spice especially when it comes to Siracha. I may wrap my GS and paint the brake calibers and grill maybe make a Siracha GS lol

 

less than thrilled still

 

I voted NO.
They should've done it to the C-HR instead.

Jaguar I-Pace should join up with Pace picante sauce



+

 

^^ That Pace Picante Sauce bottle has a nice spindle shape to it though...

 

bwahahaha - thanks for the laugh back.

what's next.. the LS Barbecue Edition?

 

I can see an LX Texas border patrol edition

 

So disgraceful. Looks disgusting lol

 

Ya think....