Audi A9 Concept

One of these questions was which car was it going to influence first, and now, courtesy of Autocar, we know. It will be the next A8, according to the firm’s technical chief, Ulrich Hackenberg.
He announced that the next-gen A8 would be the first ground-up design by the firm’s new design boss, March Lichte. "I gave Marc his first job of designing the new A8, and the Prologue concept is a trailer for that. This concept is the next step of Audi design. The new A8 will launch by the end of 2016.”
Hackenberg went on to say that the A6 and A7 would also get the look, but that the A8 would be the model closest to the motor show study.
And don’t think it’s just the exterior that’s serving as inspiration, because the inside is being modeled after the concept too.
Two upcoming models that won’t be influenced by the Prologue are the Q7 and A4, both of which arrive on sale next year and were already in development when Lichte joined the Audi team.
Design to influence next-gen A8
German magazine Auto Bild had the opportunity to take the Audi Prologue concept out for a quick ride on the streets of L.A.
Many people have criticized Audi for not making enough styling differentiations between models across the range but their new Prologue concept certainly stands out from recent products coming out of Ingolstadt. It's not an entirely new design as some will find it evolutionary with a more emphasis on a sharper appearance which in this application would likely turn out to be a worthy adversary for the Mercedes-Benz S-Class Coupe.
Styled by Audi's new design boss Marc Lichte, the Prologue concept is more than just for show as it previews a new styling approach which will be seen at first on a production model late 2016 when the all-new A8 will be revealed.
Audi technical chief Ulrich Hackenberg previously said the front fascia and interior cabin of the next generation A8 will have the most similarities with the concept.
The Prologue's design will eventually rub off on all of the company's models, continuing with the A6 and A7 lineup and then the lesser models.
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Gallery:
http://www.autoblog.com/photos/audi-...photo-3140895/
This isn't the first time Audi has bravely let the media sample its conceptual wares. In 2010, the German automaker granted us access to its incredibly enticing Quattro concept, probably hoping that the media would rave about the thing enough to convince the higher powers to actually green-light and build it. (We're still waiting on that one, of course.)
You could argue that this same logic was applied when allowing me to drive the Prologue – it's no secret that Audi has been dreaming of a range-topping A9, though company officials told me that there is currently no decision on whether or not to produce such a car. But that's not really what the Prologue is about. As its name suggests, what you're looking at here is a preview of Audi's next-generation exterior and interior design, in a fully baked, fully functional package. Suit up, and behold the future.

Up front, the most prominent feature is, of course, Audi's single-frame grille, seen here with a larger breadth than anything else in the brand's lineup, though its closest resemblance is seen on the new TT. The point of positioning the grille lower and wider than before is to convey a more planted stance. Longer, slimmer headlamp clusters with full-laser lighting do wonders here, too, as do the simple creases and character lines that flow up the hood and taper off at the sides.
Another key thing to recognize with the design is the stance at all four corners – "more Quattro," says Audi. Rather than creating a shape that conveys the illusion of rear-wheel drive, sort of like Mazda's "up on its haunches" Kodo language, Audi worked to pen something indicative of the brand's signature all-wheel-drive system found underneath. Think of the old Ur-Quattro – four pronounced wheels, power all the way around.


Everything tapers off nicely at the rear, with a barely noticable, concave curvature to the rear window. Look closely, and you'll also notice the three-dimensionail taillamp shape and the way the rear reds extend horizontally across the entire rear of the car. That taillamp design is mimicked in the exhaust outlets, pushed to the corners of the rump. I love the rear view of this car, especially with the pillarless, window-down look seen here. If you think the S-Class Coupe is a pretty gal, this Audi will give you even more to talk about.

Just about every function in the Prologue is controlled by a touch surface, save things like the hazard lights and engine start button, which are housed on a narrow metal strip that runs through the center armrest all the way into the rear of the cabin. Design aside, the Prologue is a stunning technological marvel, showing how Audi imagines drivers and passengers will interface with cars in the future. Rather than screens that pop out of the dash, there are flat, touchscreen surfaces, the most remarkable of which is the bending OLED (organic light emitting diode) panel found just before the shift lever, which curls up toward your hand upon start-up. Audi has long said that the shifter in the A8 was designed in a way that the driver could rest his arm on it and control the MMI touchpad, and the same logic applies here. But rather than one small pad for inputting text for navigation or internet search, the whole panel is a vivid color display, allowing the driver to control, well, everything.
This all blends well with those flat surfaces – the only pronounced bit inside the car is the three-dimensional instrument panel in front of the driver, with reconfigurable, layered surfaces that offer a sort of next-generation look at the interface recently launched in the TT. It looks like the future, for sure.

After giving me the full tour, inside and out, Audi let me loose on the streets of Beverly Hills in its concept. Well, kind of. I was given a police escort, and was sandwiched in between a camera car and support A4 full of handlers. So while the Autoblog experience in the 2010 Quattro concept was pretty riveting, mine was... slow. I never crested 25 miles per hour, and the only observations I can offer about ride and handling are that, yes, it rode and handled. The brakes worked. The throttle kind of worked. It, you know, drove. I can confirm that the Prologue sounds really great, the 4.0-liter, twin-turbocharged V8 underhood allowed to breathe without legally necessary silencing, and the sight lines are pretty good, too.

But taking the Prologue in while parked at the hotel was only half of the story. This thing looks stunning on the road, and everyone – everyone – notices. I'm sure the flashing police lights, Chevrolet Suburban with photo director Drew Phillips hanging out the back and loud engine noise were cause for a few stares on their own, but when folks on the street saw the Prologue, they immediately reached for their iPhones. One enthusiast in a 3 Series even pulled over and waited while we adjusted our photo setup, just to capture his own video of the Audi driving by at a blistering 20 mph.
The excitement for the Prologue is indeed there. It's incredible to behold, inside and out. And while its future as an A9 coupe is still unknown, Audi's officials said the intention with the Prologue was to create something that could certainly be built – just like the Quattro from years ago. But nevertheless, the bits of the Prologue that will see the light of day should only further cement the German automaker's place as a luxury and technology powerhouse. The future looks bright, indeed.
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Audi has unveiled the Prologue piloted driving concept at the Consumers Electronics Show in Las Vegas.
Essentially an updated version of the original Prologue concept, the piloted driving concept has an autonomous driving system which uses a laser scanner, several video cameras, radar sensors and ultrasound sensors that are mounted out of sight. The information gathered by the various cameras and sensors are feed into a central controller known as zFAS (zentrales Fahrerassistenzsteuergerät or central driver assistance controller) which enables the model to drive itself.
Additional changes are limited but the concept adopts a hybridized powertrain that consists of a twin-turbo 4.0-liter TFSI V8 engine, an eight-speed e-tiptronic transmission (with an integrated electric motor) and a 2.6 kWh lithium-ion battery. This set enables the car to produce a combined maximum output of 677 PS (505 kW) and 950 Nm (701 lb?ft) of torque.
Thanks to the extra oomph, the Prologue piloted driving concept accelerates from 0-100 km/h in just 3.5 seconds. In terms of efficiency, the concept consumes 7.9 L/100 km (29.8 US mpg / 35.7 mpg UK) and has CO2 emissions of 185 g/km.


But if Audi is to build a large coupe to rival the Mercedes-Benz S-Class Coupe, why not make it as a convertible too? It’s the question Photoshop manipulator X-Tomi asked, and it was also he who answered by modifying the Prologue study into a big four-seat luxury convertible.
He made two renderings, one for each version of the Prologue Concept. The first one is gray and featuring multi-spoke alloy wheels, while the second one is blue and has five-spoke wheels. The color of the interior differs as well for the two renderings.
An Audi A9 cabriolet would make a competent rival for Mercedes’ upcoming S-Class convertible. Based on the S-Class Coupe, the drop top version is expected to launch this year.











