2015 Camry, commentary
Lead Lap
Joined: May 2003
Posts: 442
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From: California
To add some additional data to this discussion: Here are the top sellers in the mid-sized family sedan looking at annual sales from 2007 - 2013.
It's easy to see why Toyota brass would be concerned. There's more to success than just sales volume.
Code:
Year - Camry - Accord - .Altima - Fusion - Malibu - Sonata. - Seb/200 - Avenger - Optima - Legacy - Mazda6 2007 - 473,108 - 392,231 - 284,762 - 149,552 - 128,312 - 145,568 - 93,130 - 85,282 - 40,901 - 78,428 - 55,575 2008 - 436,617 - 372,789 - 269,668 - 147,569 - 178,253 - 117,357 - 71,063 - 61,963 - 44,904 - 66,876 - 52,590 2009 - 356,824 - 287,492 - 203,568 - 180,671 - 161,568 - 120,028 - 27,460 - 38,922 - 37,527 - 30,974 - 34,866 2010 - 327,804 - 288,530 - 229,268 - 219,219 - 198,770 - 196,623 - 38,585 - 50,923 - 27,382 - 38,725 - 35,662 2011 - 308,510 - 235,625 - 268,981 - 248,067 - 204,808 - 225,961 - 87,033 - 64,023 - 84,590 - 42,401 - 35,711 2012 - 404,886 - 331,872 - 302,934 - 241,263 - 210,951 - 230,605 - 125,476 - 96,889 - 152,399 - 47,127 - 33,756 2013 - 408,484 - 366,678 - 320,723 - 295,280 - 200,594 - 203,648 - 122,480 - 93,842 - 155,893 - 42,291 - 43,638
Code:
Camry Market Share 2007 - 24.53% 2008 - 23.99% 2009 - 24.11% 2010 - 19.92% 2011 - 17.18% 2012 - 18.59% 2013 - 18.13%
Last edited by GFerg; Feb 6, 2014 at 08:15 PM. Reason: added code so legible.
Lexus Fanatic
Joined: Jan 2005
Posts: 20,205
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And Toyota is cashing in with their 2013 profits above their record high 2007. It is literally the most profitable year for any manufacturer in history.
With Camry being their 2nd best seller, yes, it is doing good for T.
Of course, they should improve it, it is 3yr old now... Personally I dont know what car would i aspire to buy in competitive segment when it is "oldest". New competition always has better design, interior, feature comforts. I would have never purchased 2012 IS when F30 came out, or 2012 GS when F10 was out or any other car when it is oldest car in segment.
Lexus Fanatic
Joined: May 2012
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Likes: 3,833
From: Maryland
Profit is important, but profit is a byproduct of sales volume and market share. As a businessman I promise you Toyota cares about sales volume and declining market share. If those continue to decline, so will profit.
Last edited by SW17LS; Jan 31, 2014 at 02:50 PM.
Speaks French in Russian
Joined: Oct 2002
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From: What is G?
but again, what exactly do you want here?
Lexus Test Driver
Joined: Jul 2013
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From: NSW
They uses to design the best looking cars. Even the previous GEN Camry was good looking. Akio comes along and their entire style has changed for the worse.
Thread Starter
Lexus Test Driver
Joined: Mar 2008
Posts: 9,978
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From: California
Yes, you can see some Avalon styling in the front bumper. That would be a good direction to head. As it stands now, the Camry and Avalon look like they are from two different parent companies- with the Avalon taking a solid position of style and character.
Lexus Fanatic
Joined: Jan 2005
Posts: 20,205
Likes: 253
The Camry is the least of their problems. The new Avalon & Corolla lack that sense of coherence. It just really seems like Toyota is making too much compromise.
They uses to design the best looking cars. Even the previous GEN Camry was good looking. Akio comes along and their entire style has changed for the worse.
They uses to design the best looking cars. Even the previous GEN Camry was good looking. Akio comes along and their entire style has changed for the worse.
Both Corolla and Avalon look good.
Pole Position
Joined: Sep 2006
Posts: 2,883
Likes: 1
From: Coral Springs, Fl
The Camry is the least of their problems. The new Avalon & Corolla lack that sense of coherence. It just really seems like Toyota is making too much compromise.
They uses to design the best looking cars. Even the previous GEN Camry was good looking. Akio comes along and their entire style has changed for the worse.
They uses to design the best looking cars. Even the previous GEN Camry was good looking. Akio comes along and their entire style has changed for the worse.
Lexus Fanatic
Joined: May 2012
Posts: 67,899
Likes: 3,833
From: Maryland
The Camry is the least of their problems. The new Avalon & Corolla lack that sense of coherence. It just really seems like Toyota is making too much compromise.
They uses to design the best looking cars. Even the previous GEN Camry was good looking. Akio comes along and their entire style has changed for the worse.
They uses to design the best looking cars. Even the previous GEN Camry was good looking. Akio comes along and their entire style has changed for the worse.
If you think the previous generation Camry was good looking? We have different senses of style.
