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If you're one of the small cadre of Saab drivers, first of all, kudos to you. Because as Top Gear pointed out, Saab drivers are among the most intellectual drivers out there. Secondly, we've got good news for you, because the 9-3 has officially resumed production at the Trollhättan plant in Sweden.
For those of you who may not have followed the story, a quick refresher: Founded in 1947, Saab Automobile AB was an independent automaker until 1989 when General Motors began the decade-long process acquiring it. Unable to make it profitable, GM sold Saab to Spyker in 2010, but that Dutch automaker proved unable to make a go of it, either, and finally shut it down a year later. Much of Saab's assets were acquired by National Electric Vehicle Sweden, which in turn is partially owned by the Chinese city of Qingdao, which pledged to get production back online by the end of the year.
NEVS has apparently made good on its promise, bringing 600 workers back to the factory to resume production of the 9-3 much as it was when a workforce of 3,500 labored on it and its stablemates prior to the bankruptcy. The reborn 9-3 will be sold in Sweden and in China, with an electric version to bring some other updates sometime next year.
that's pretty awesome. I always wondered how successful the new 9-5 would be if they continued. I still see a new one driving around in SF some times. Good looking car
Though they generally weren't the cars for me (with the possible exception of the 9-2X, a rebadged Subaru Impreza), I always had faith that, even after what happened at GM, the brand wouldn't completely die. It's nice to see it lives on, even if we probably won't see them in the U.S.
Saab, BTW, is also a significant name in the aviation industry, producing combat jets for the Swedish Air Force and twin-engine turboprop commuter airliners for airlines worldwide.
Last edited by mmarshall; Dec 1, 2013 at 04:32 PM.
Hate to be a downer, but isn't the 9-3 really out of date now? How the heck do they compete in such a competitive segment (IS, 3 Series, C class, etc)?
Hate to be a downer, but isn't the 9-3 really out of date now?
Not necesarily. Don't forget, it was originally that same kind of thinking that got Saab in trouble in the first place...the idea that the older Sweedish-designed hatchbacks were passe/outdated, and that GM needed to "modernize" them with its own idea of what Saab should be. The result was problems ever since.
I was never a fan and I still dont care about Saab. I am surprised with all the competition that someone would think that this brand could sell and rise from the ashes
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