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A mystery customer has placed an order for 10 Aston Martin One-77 supercars – believed to be the largest order ever received by the marque. Sources say that these supercars are of limited edition (only 77 units will be produced) and are priced £1.2 million each.
This customer, who reports say is of Middle Eastern origin, will be billed for £12 million. This order accounts for 13% of the total production. The customer has asked for a different color scheme and cabin trim for each car. The One-77, which had been unveiled last year, was designed to compete with hypercars such as the Bugatti Veyron and Lamborghini Reventon. The One-77 car is powered by a 7.3-liter V12 engine, which can deliver 700bhp and can result to a top speed of 220mph. Accelerating from zero to 60mph can be done in 3.5 seconds – proving that it can be considered the most extreme Aston to date.
I know its in AMs best interest to make profit but this kinds of kills exclusivity portion of their flagship model that they heavily market (limited production, price).
I am not sure one person was granted 10 Enzos, Reventons, Veyrons, heck eve LFAs because manufacturers tried to maintain exclusivity.
Again I wish AM all the best because we need them.
I was gonna say this buyer has to be from the middle east. People just dont have money like that anywhere else in the world.
I disagree. Spending $20M on cars is high, yes, but there are plenty of billionaires in the U.S. that could buy 10 or even 100 times that amount and not even sweat it. Warren Buffett could easily buy the entire fleet (totalling just under $200M) and not worry one iota. He could then keep them in a garage, never drive them, and still be fine. I highly doubt he would, but it's not as though a fire sale would happen anytime soon near Omaha if he did. I'm sure Bill Gates and a few others are in similar situations. They just don't make wild purchases like this.
Of the top 20 billionaires from Forbes, there are 2 people from the middle east on the list. There are 7 from the U.S.
How does one person buying 10 negate the exclusivity? If anything, unless you're his best friends (since he can only drive one at a time, no matter who he is), there are now only 67 available.
I disagree. Spending $20M on cars is high, yes, but there are plenty of billionaires in the U.S. that could buy 10 or even 100 times that amount and not even sweat it. Warren Buffett could easily buy the entire fleet (totalling just under $200M) and not worry one iota. He could then keep them in a garage, never drive them, and still be fine. I highly doubt he would, but it's not as though a fire sale would happen anytime soon near Omaha if he did. I'm sure Bill Gates and a few others are in similar situations. They just don't make wild purchases like this.
Of the top 20 billionaires from Forbes, there are 2 people from the middle east on the list. There are 7 from the U.S.
How does one person buying 10 negate the exclusivity? If anything, unless you're his best friends (since he can only drive one at a time, no matter who he is), there are now only 67 available.
Big Mack
Agreed. The U.S. is by far the wealthiest nation on earth. I never understood this somewhat arbitrary and forced "Oh that guy is rich, he's probably a middle eastern oil tycoon" stereotype.
Hell, we have at least 2 neighbors who could have easily afforded this purchase.
A year or two ago, there was a charity auction to simply have lunch with Warren Buffet. The highest bid? $50 Million U.S.D. Somebody paid $50 million to Buffet's charity for the honor of having lunch with the man.
This guy is buying $20 million worth of a potentially appreciating asset.
Agreed. The U.S. is by far the wealthiest nation on earth. I never understood this somewhat arbitrary and forced "Oh that guy is rich, he's probably a middle eastern oil tycoon" stereotype.
Hell, we have at least 2 neighbors who could have easily afforded this purchase.
Because the people making extravagant purchases on such a scale by far out number the people in the US.
I ask you how many gold chromed Ferrari have you seen in LA? or NYC?
It's not the assumption that the guys in Middle East are rich, its the assumption that such crazy spending would only happen there.
With the exception of Michael Jacking and his furniture purchases, Britney Spears and her shopping sprees, not many people in the US buys expensive stuff and decks it out with even more expensive stuff then struts them around.
If your neighbor can afford one, I am sure he wouldn't buy 10.
But if you were in Dubai, your neighbor might have already ordered one plated in platinum
A year or two ago, there was a charity auction to simply have lunch with Warren Buffet. The highest bid? $50 Million U.S.D. Somebody paid $50 million to Buffet's charity for the honor of having lunch with the man.
The highest bid ever was a little over $2 million:
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