Aug 2025 Sales Thread
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Lead Lap
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Aug 2025 Sales Thread
https://www.kiamedia.com/us/en/media...ompany-history
KIA AMERICA POSTS HIGHEST MONTHLY SALES IN COMPANY HISTORY
09/03/25 ID: 23604- Kia’s total sales in August reached 83,007 units, up 10.4 percent year-over-year
- Year to date total sales are up 8.6 percent, driven by a 10.3 percent increase in sales at Kia dealerships
- EV9 and Sportage achieved best-ever monthly sales
Notably, the Kia EV9 achieved sales of 2,679 units in August, marking a 54 percent increase compared to the previous month. The EV6 and Niro EV also posted month-over-month growth of 39 percent and 57 percent, respectively, extending Kia’s streak of strong EV sales for the 4th consecutive month.
Key models including Carnival (+29 percent); Telluride (+19 percent); Sportage (+19 percent); K5 (+13 percent); and EV9 (+12 percent), each posted significant sales increases over the same period last year. The EV9 and Sportage achieved best-ever performances, helping drive Kia’s SUVs to their highest-ever monthly sales.
“Kia delivered another sales milestone by recording more than 83,000 sales in a single month – our best-ever monthly sales result – keeping us firmly on track to achieve our third consecutive annual sales record and our highest ever market share,” said Eric Watson, vice-president, sales operations, Kia America. “Sales of Kia’s sedans, SUVs and electrified models are generating double-digit growth, and coupled with Kia’s 10 percent increase in retail sales, these are clear indicators of the strength of the Kia brand and how our diverse product offerings continue to meet customer needs.”
In addition to the monthly sales performance, Kia America also made additional announcements, including:
- 2025 all-electric Kia EV9 has received top honors in the 2025 J.D. Power U.S. Tech Experience Index (TXI) Study as with the Mass Market award winner for “One-Pedal Driving” in the Electric Vehicle (EV) advanced technology category, highlighting Kia’s commitment to innovation and excellence in EV technology.
- Earlier this month, Kia hosted more than 30 automotive and lifestyle journalists in Louisville, KY, for testing the updated 2026 Kia Sportage compact SUV in and around the birthplace of Muhammad Ali. With extensive enhancements in design, innovation, technology and convenience – and as Kia’s longest running nameplate – the Sportage model range underwent significant changes since the 5th-generation model launched more than three years ago. The media drive experience in and around Louisville was focused on the efficient yet powerful Turbo Hybrid model.
- The 2025 Carnival MPV and 2025 Telluride SUV each received 2025 Winter Vehicle Awards from the New England Motor Press Association (NEMPA). This is the fourth time Telluride has won a Winter Vehicle Award from the automotive media group, including three class wins for midsize SUV (2021, 2024, 2025) and an overall win for Winter SUV of the Year in 2020. This is the first class win in the minivan category for the Carnival.
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Lead Lap
Joined: Dec 2005
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Hyundai
https://www.hyundainews.com/en-us/releases/4543
Hyundai retail sales rose 8% to 79,021 units in August, compared to the same month in 2024. This growth was driven by strong performances across both electrified and core models. Electrified vehicles accounted for 32% of the retail sales mix, with IONIQ 5 retail sales climbing 60% year-over-year. The momentum extended across the lineup, with the Palisade model (+50%) delivering exceptional results, reinforcing Hyundai’s reputation as a trusted brand in both electrified and traditional segments.
“August was an exceptional month for us, with retail and total sales pacing well above our previous best August results,” said Randy Parker, president and CEO of Hyundai Motor North America. “This momentum keeps us firmly on track for our best year ever. We’re especially proud of the record-breaking results from key models like the Elantra HEV, Palisade, and IONIQ 5, which continue to resonate strongly with customers. These achievements underscore the strength of our product lineup and the unwavering commitment of our retail partners across the country.”
Hyundai Motor America Reports Record-Breaking August 2025 Sales
- Best-ever August total and retail sales; total sales increase 12%; retail sales climb 8%
- Hyundai Palisade posts 50% retail sales jump, leading SUV momentum
- Breakout month for key models; IONIQ 5 and Elantra HEV
- EV sales surge 72% year-over-year
Hyundai retail sales rose 8% to 79,021 units in August, compared to the same month in 2024. This growth was driven by strong performances across both electrified and core models. Electrified vehicles accounted for 32% of the retail sales mix, with IONIQ 5 retail sales climbing 60% year-over-year. The momentum extended across the lineup, with the Palisade model (+50%) delivering exceptional results, reinforcing Hyundai’s reputation as a trusted brand in both electrified and traditional segments.
“August was an exceptional month for us, with retail and total sales pacing well above our previous best August results,” said Randy Parker, president and CEO of Hyundai Motor North America. “This momentum keeps us firmly on track for our best year ever. We’re especially proud of the record-breaking results from key models like the Elantra HEV, Palisade, and IONIQ 5, which continue to resonate strongly with customers. These achievements underscore the strength of our product lineup and the unwavering commitment of our retail partners across the country.”
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Lead Lap
Joined: Dec 2005
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Honda Acura
https://acuranews.com/en-US/releases/release-40414a71b7dad5954ce7d3480a004f14-balanced-product-lineup-drives-american-honda-to-strong-august-sales-results
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Balanced Product Lineup Drives American Honda to Strong August Sales Results
September 3, 2025- American Honda sales totaled 132,734 units in August (+4.4% YTD), with record sales of electrified models (44,465), record sales of all-new products and strong performance across the board of light trucks and passenger cars. The year-over-year sales comparison is impacted by higher than usual August 2024 sales that resulted from the recovery of a major ransomware attack on a dealer software provider that pushed June and July sales into August 2024.
- Honda brand totaled 121,633 in August, maintaining strong momentum, up 4.6% YTD, with strong sales across the lineup, including passenger cars, light trucks and electrified models.
- Honda set an all-time August record for sales of electrified vehicles with 43,945 units (36% of brand sales), including sales of CR-V, Accord and Civic hybrid models – including record August sales for Civic hybrid - and best-ever monthly sales for the all-electric Prologue SUV (9,347 units) as buyers rush to complete sales ahead of the IRA incentive expiration.
- Led by record August sales of the all-new Passport, Honda light truck sales posted a 7th straight month over 70,000 units.
- All-new Passport had record August sales (5,173), up 82.9% YoY.
- CR-V again led all Honda models in August sales (34,123 units), with hybrids representing over 55% of sales.
- HR-V (13,663), Pilot (10,791), Ridgeline (4,555) and Odyssey (6,690) all posted strong August sales.
- Honda passenger car sales topped 37,000 units, led by Civic with 21,596 units, with Civic hybrid accounting for over 37% of model sales; and Accord sales of 15,695 units, with hybrid models achieving almost 50% of model sales
- Acura brand sales totaled 11,101 units in August, maintaining solid momentum with 2025 sales up 2.7% year to date.
- The gateway segment duo of Integra and ADX posted combined sales of 4,313 units, making Acura the destination of choice for young premium customers.
- Acura SUV sales posted sales over 8,000 units, with SUV sales up 10.7% YTD
- All-new ADX, the brand’s new gateway SUV, set a new monthly record of 2,568 units in August, capturing a segment-leading 20% share of the premium compact crossover segment.
- MDX sales topped 3,000 units in August and RDX posted August sales of 2,232 units as inventory began to recover from factory retooling.
- All-electric ZDX totaled 520 units in August, with sales suppressed by low inventory as the brand completes model year sell-down in preparation for the 4th quarter arrival of the 2026 ZDX.
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Lead Lap
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Subaru
SUBARU OF AMERICA REPORTS STRONG MONTH OF SALES WITH 2nd CONSECUTIVE AUGUST OF MORE THAN 60,000 VEHICLES SOLD
- Best month ever for Crosstrek
- Best-ever August for Solterra
- Forester sales up 5.7 percent
Jeff Walters, President and Chief Operating Officer, Subaru of America, Inc.: “Our retailers continued to show the value of what makes Subaru unique – vehicles that are built to last, thoughtfully designed inside and out, and include the active safety features that drivers are looking for. Beyond the showroom, we continued to demonstrate our long-standing commitment to community through the Subaru Loves Learning® initiative, supporting classrooms nationwide and making a difference where our customers live, learn, and drive.”
Crosstrek achieved its best month of all time with 20,442 vehicles sold (surpassing the record of 20,396 set in August 2024) and maintained its position as the top seller for the 4th month in a row. Outback sales followed with 15,768 vehicles sold, and Forester sold 14,225 vehicles, up 5.7 percent over the previous year. Both Solterra and Legacy also saw positive sales growth over August 2024, with Solterra achieving its best August ever.
Troy Poston, Senior Vice President of Sales, Subaru of America, Inc.: “Crosstrek, Outback, and Forester once again led the way this month, meeting the expectations that customers place in our vehicles to deliver lasting value, durability, and everyday enjoyment. With interiors that blend quality and versatile design, our lineup continues to fulfill drivers’ needs while fueling strong momentum for retailers. And as we expand with new models, we’re building upon the trust that our Subaru family places in us for future success.”
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Lead Lap
Joined: Dec 2005
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Mazda
https://news.mazdausa.com/2025-09-03...-Sales-Results
Mazda Reports August Sales Results
CPO sales totaled 7,212 vehicles in August, a decrease of 4 percent compared to August 2024. Year-to-date sales totaled 50,550; a decrease of 1 percent compared to the same time last year.
Mazda Motor de Mexico (MMdM) reported August sales of 7,927 vehicles; a decrease of 6 percent compared to last year. Year-to-date sales totaled 67,639 vehicles sold; an increase of 10 percent compared to the same time last year.
About Mazda North American Operations
Proudly founded in Hiroshima, Japan, Mazda has a history of sophisticated craftsmanship and innovation, and a purpose to enrich life-in-motion for those it serves. By putting humans at the center of everything it does, Mazda aspires to create uplifting experiences with our vehicles and for people. Mazda North American Operations is headquartered in Irvine, California, and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States, Canada, Mexico and Colombia through approximately 795 dealers. Operations in Canada are managed by Mazda Canada Inc. in Richmond Hill, Ontario; operations in Mexico are managed by Mazda Motor de Mexico in Mexico City; and operations in Colombia are managed by Mazda de Colombia in Bogota, Colombia. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at news.mazdausa.com.
Mazda Reports August Sales Results
CPO sales totaled 7,212 vehicles in August, a decrease of 4 percent compared to August 2024. Year-to-date sales totaled 50,550; a decrease of 1 percent compared to the same time last year.
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Mazda Reports August Sales Results
- Best-ever sales of CX-90 with 6,801 vehicles sold.
- Second best August sales of CX-50 with 10,028 vehicles sold.
Mazda Motor de Mexico (MMdM) reported August sales of 7,927 vehicles; a decrease of 6 percent compared to last year. Year-to-date sales totaled 67,639 vehicles sold; an increase of 10 percent compared to the same time last year.
About Mazda North American Operations
Proudly founded in Hiroshima, Japan, Mazda has a history of sophisticated craftsmanship and innovation, and a purpose to enrich life-in-motion for those it serves. By putting humans at the center of everything it does, Mazda aspires to create uplifting experiences with our vehicles and for people. Mazda North American Operations is headquartered in Irvine, California, and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States, Canada, Mexico and Colombia through approximately 795 dealers. Operations in Canada are managed by Mazda Canada Inc. in Richmond Hill, Ontario; operations in Mexico are managed by Mazda Motor de Mexico in Mexico City; and operations in Colombia are managed by Mazda de Colombia in Bogota, Colombia. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at news.mazdausa.com.
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