New VW Jetta Crash Commercials
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#3
The Green Grundel
Join Date: Sep 2003
Location: MN
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Daaaaaaaamn and to think the other day I was reading about how my jeep got the best front end crash rating. Safe Happens
Also I think its funny how hes about to say "Holy ****" but they cut it out.
Also I think its funny how hes about to say "Holy ****" but they cut it out.
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#8
Lexus Champion
Although it's quite griping, I personally think this ad might backfire. Most people don't
want to have their prospective cars shown in a negative light. Something in their
subconcious will tell them, if they buy this car, this might happen to them.
Same way positive imagery works in advertising.
Showing a brand new car running into a truck is not positive reinforcement. Having the
airbags go off is cool, but every new car has airbags so I don't see why the Jetta is any
safer.
Four star saftey rating is not bad, but isn't FIVE stars the best?
want to have their prospective cars shown in a negative light. Something in their
subconcious will tell them, if they buy this car, this might happen to them.
Same way positive imagery works in advertising.
Showing a brand new car running into a truck is not positive reinforcement. Having the
airbags go off is cool, but every new car has airbags so I don't see why the Jetta is any
safer.
Four star saftey rating is not bad, but isn't FIVE stars the best?
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XeroK00L
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