Originally Posted by Lexus Press Release:

LEXUS PRESENTS THE LF-Ch CONCEPT

• World debut for new hybrid power compact concept car at Frankfurt
• Concept proposing the first Lexus full hybrid for the European premium compact segment
• Advanced interior design with asymmetric dashboard and Remote Touch controls
• Blacked-out B-pillars and concealed rear door handles create the look of a pillarless coupé
• L-finesse exterior styling with powerful surfacing and hand-sculpted details
• World debut at the 2009 Frankfurt motor show

Making its world debut at the Frankfurt motor show, the Lexus LF-Ch full hybrid concept is Lexus’s first approach to the competitive European premium compact segment.

It reflects the growing demand for cars that are smaller and more fuel and CO2 efficient, but with no compromise in levels of refinement and driving pleasure. By next year the compact segment is expected to claim the largest share of the European premium car market.

The LF-Ch concept reaffirms Lexus’s commitment to Europe, combining compact dimensions, stylish five-door, full hybrid technology and low emissions to satisfy the most demanding customer requirements and to appeal to a new, younger generation of customers.

Exterior design
The LF-Ch concept presents a powerful evolution of Lexus’s L-finesse design philosophy. Rooted in Japanese culture, L-finesse is expressed in every aspect of the car, not only in the visual harmony between the interior and exterior design, but also in the combination of leading-edge engineering and technology with a user-friendly simplicity of function.

The designers focused on the careful juxtaposition of opposing major and minor elements. Intriguing contrasts are created between the powerful, machine-like overall surfacing of the bodywork and the painstaking detail of even the smallest elements, creating a synergy between technologically driven design and a fluid, hand-sculpted quality.

A new, bolder Lexus grille design sits above a deep, full-width bumper and air dam, giving a perfect balance of precision and power. The sharply sculpted, aerodynamic front wings overlap the front bumper to create deep, front brake-cooling air intakes and give the LF-Ch a powerful and purposeful wide-track stance.

In profile, the tapered side glazing, a muscular, rising beltline and a sharply truncated rear overhang project the car’s premium compact character. The steeply raked windscreen, long flowing roofline, blacked-out B-pillars and rear doorhandles integrated in the C-pillar window trim combine to give the appearance of a sporting pillarless coupe.

At the rear the trailing edge of the roof overhangs the rear window to create an integrated rear spoiler. The tailgate section has a pronounced step, which flows from the muscular wheelarches and is anchored by the wraparound tail lamp design. Aerodynamic detailing of the lower bumper smoothes airflow from beneath the car and feeds ventilation to the rear brakes.

Subtle finishing touches include discreet Lexus hybrid blue badging and sharply tapering chrome mouldings. The harmonious synergy of the design is further expressed in the contrasting, lively yellow exterior finish and calming blue interior illumination.

Interior design
The principles of L-finesse are carried through to the interior where again a powerful simplicity harmonises with hand-crafted quality in the detailing to create a calm, efficient and elegant design.

The cabin features a strongly asymmetric dashboard that is firmly driver-focused with outstanding ergonomics. The driver’s needs are seamlessly anticipated in several surprising elements, for example, when the car is started a greeting is presented on the navigation screen and an ambient lighting pattern appears in the headliner, creating a sophisticated lounge feel.

Extensive use of semi-aniline leather, polished aluminium, wood and soft-touch materials reinforces the theme of harmonious contrast in the dashboard, door panels and seating. The design of the seats is inspired by high quality furniture, with exposed metal frames, lightweight leather and grained black wood used in inter-related layers, shaped to reflect the intrinsic nature of each material used.

The driving position is low and well-supported, with a wide-grip steering wheel with paddle shift controls and an instrument binnacle housing large twin dials embellished with a turbine motif.

To help keep the driver’s focus on the road ahead, distracting instrumentation and switchgear has been kept to a minimum by using Lexus Remote Touch controls, as first seen in the new RX 450h. Using a multi-information display on top of the dashboard, Remote Touch works like a computer mouse, letting the driver access control and customise a range of information, entertainment and vehicle set-up programmes.

As with every Lexus, hospitality is at the heart of the ownership experience. To this end, the LF-Ch’s comprehensive on-board entertainment package includes iPhone docking for rear seat passengers.

Powertrain and driving performance
Allied to a wide track, long wheelbase and low centre of gravity, the LF-Ch’s full hybrid powertrain is engineered to deliver all the performance customers expect from a premium compact hatchback, while at the same time returning low fuel consumption, CO2 and NOx emissions.

With the benefit of the full hybrid technology of Lexus Hybrid drive, the car can be driven in a fully electric EV mode, a power option that is not available to drivers of mild hybrids. This allows for urban driving with minimal noise and zero emissions.

Lexus LF-Ch Concept dimensions

Overall length: 4,300
Overall width: 1,790
Overall height: 1,400
Wheelbase: 2,600
Tyres (front and rear): 225/35R20

Originally Posted by Lexus/Toyota Pressroom USA

TORRANCE, Calif. (Sept. 9, 2009) – Lexus today announced the LF-Ch compact hybrid concept, which will have its world premiere on September 15, 2009 at the Frankfurt Auto Show, will be on display for the first time in North America at the 2009 Los Angeles Auto Show in December.

As the latest concept hybrid vehicle from Lexus, LF-Ch offers dramatic style, premium features, an innovative drivetrain with low emissions, and impressive fuel economy in a sporty yet versatile five-door package.

“Lexus has been leading the luxury hybrid market ever since we came out with the RX 400h in 2005,” said Mark Templin, Lexus division group vice president and general manager. “To continue raising the hybrid benchmark, we need to continue exploring hybrid technology in different segments. The LF-Ch concept gives us the opportunity to gauge consumer reaction and help us determine whether or not this would be viable for production.”

The LF-Ch concept was designed by Calty Design Research Inc., Toyota’s North American-based research and design center located in Newport Beach, Calif., and will allow the brand to study the needs of young urbanites and consumer values in a compact luxury vehicle.

“The LF-Ch concept is the next evolution of the compact luxury vehicle,” said Kevin Hunter, president of Calty. “We were able to create a beautifully designed hybrid with a deep sense of mystery and intrigue.”

Designers created an intriguing contrast between the powerful, machine-like surfaces, fluid forms and details that appear hand-sculpted.

The exterior of the LF-Ch concept exudes strength and simplicity with a wide stance, broad and high-shoulders, an arching roofline that flows into the rear spoiler, and sheer surfaces wrapped in a contemporary yellow paint. To give the sporty five-door concept the illusion of a sleek coupe, designers cleverly blackened the B-pillar and hid the rear door entry button in the chrome molding.

An aggressive grille with a wide front bumper and air dam gives the hybrid concept a powerful personality in keeping with its dynamic lines. Efficient and bright LED taillights and headlamps also add to the vehicle’s personality. The concept is marked with hybrid details including its blue Lexus logo, which is shared across the Lexus family of hybrids, and hybrid side badging.

Inside, designers created an elegant cabin that is contemporary, and functional with metal and leather trim. Metal surfacing stretches the length of the asymmetric dashboard and blends with leather trim to provide a luxuriously handcrafted and soothing environment. The artistic leather, and metal detailing is also visible on the door panels, instrument panel and seats.

A blue headliner light, that borders the roof and contrasts with the yellow exterior, turns on to reveal an ambient pattern reminiscent of a sophisticated lounge. A wide grip steering wheel with integrated paddle shifters makes for a spirited driving experience. The instrument panel features two, large twin dials with a uniquely embellished turbine blade design.

The LF-Ch is powered by the latest generation of Lexus Hybrid Drive technology. A drive mode-switch allows the driver to select between four modes: Normal, Eco, and EV plus a Sport mode that amplifies throttle response for the most enthusiastic drivers.

Lexus’ Remote Touch controller with user-adjustable haptic feedback, also currently found on the 2010 HS 250h hybrid and RX luxury utility vehicles, allows the driver or front passenger to operate the navigation, audio and climate systems.

The LF-Ch has four sport seats that feature trim lighting along the cushion’s edge for cabin illumination. Rear passengers can enjoy headrest-mounted iPhone® docking capability for audio and video entertainment. In addition, the LF-Ch has storage in the rear seat armrests for small items such as iPods®, PDAs and cell phones.

“We look forward to hearing feedback on the LF-Ch,” said Templin. “We hope consumers like what they see so we can change the luxury hybrid marketplace again.”