Volvo just announced an awesome new service today called Complimentary Tow for Life. It means exactly what it says. If you own a Volvo, roadside towing is now available free of charge. The coolest part? It doesn't matter how old your Volvo is, the service applies to every Volvo ever sold in the U.S.

This means that 1958 Volvo P-121 sitting in your garage gets a free tow. Same goes for the 1966 P1800. That 1980s Volvo station wagon you still daily drive? Yep, that one, too.

Of course, most folks don't drive around vintage Volvos on the daily, but now those cars and Volvo's new vehicles are covered under this towing program. Previously, Volvo only extended the complimentary tow to Volvos still under warranty as part of its roadside assistance services. Those who take advantage of the program can expect to be towed to the nearest Volvo retailer covered under the program.

Volvo's head of customer service, Scott Doering said, "Tow for Life ensures that in the event of a breakdown, help is on hand no matter the age of the vehicle. It's a commitment to all our customers that cars will be taken to experts who use genuine Volvo parts and repair methods."

To use the towing service, Volvo owners should call for help using Volvo On-Call in new cars, or call 1-800-550-5658 to get through to Volvo Customer Care.

Volvo offers free towing for Volvos of all ages, but not in Canada
The Tow for Life program will bring any Volvo to the nearest retailer for free — so long as the car is serviced there

Volvo has launched a new service called Tow For Life, offering Volvo owners a tow to their nearest dealership should they break down, completely free of charge, regardless of how old and decrepit the vehicle.

Free, that is, at least until you get to the Volvo retailer and decide not to have the car serviced there. Then you pay for it.

“Tow for Life ensures that in the event of a breakdown, help is on hand no matter the age of the vehicle,” said Scott Doering, Head of Customer Service for Volvo Car USA, in a press release. “It’s a commitment to all our customers that cars will be taken to experts who use genuine Volvo parts and repair methods. This will get the customer back on the road faster and provide assurance that the repair was done right.”

It’s a pretty brilliant move for the company, bringing the wounded to the hospital for free and then charging them to see the doctor. It’s also a sweet deal for those Volvo owners who prefer to have service performed by official dealers.

Complimentary towing is a part of Volvo’s existing warranties, but even post-warranty vehicles can get the tow covered by the brand if they use the proper channels to call it in.

But before you go cancelling your CAA coverage, know that we reached out to the brand directly and can confirm that, sadly, the program will not be offered in Canada.