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All-new 2019 Lexus ES to debut at Beijing Motorshow

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Old 04-10-18, 11:50 PM
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Default All-new 2019 Lexus ES to debut at Beijing Motorshow

Expect the Unexpected



April 10, 2018
BEIJING, April 11, 2018—This all-new Lexus vehicle aims to radically transform the driving experience for luxury consumers all over the world. Witness its global debut in Beijing on April 25, 2018 #ExperienceAmazing

Source: http://pressroom.lexus.com/releases/...id=sf186712334
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Old 04-10-18, 11:54 PM
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Any idea why they would choose Beijing over a US-based auto show?
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Old 04-11-18, 12:09 AM
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This article suggests that they are selling at least as many ES 350s in China as they are in the United States, and they intend to expand in that market: http://www.chinadaily.com.cn/bizchin...t_30574421.htm

The target demographic there is much younger than it is here.
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Old 04-11-18, 01:39 AM
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Originally Posted by 355F1 View Post
Any idea why they would choose Beijing over a US-based auto show?

The Chinese car market is growing at a faster pace than the US market. China is a emerging economy with plenty of big spenders looking for a car they can be chauffeured in.
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Old 04-11-18, 05:59 AM
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There's a thread on the ES forum as well but it looks like a legit leaked image of the frontend of the new 2019 ES: https://www.motorauthority.com/news/...xus-es-leaked:

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Old 04-11-18, 06:04 AM
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Originally Posted by 4lex View Post
This article suggests that they are selling at least as many ES 350s in China as they are in the United States, and they intend to expand in that market: http://www.chinadaily.com.cn/bizchin...t_30574421.htm

The target demographic there is much younger than it is here.
Here are some highlights from this article from August 2017.

China is Lexus' 2nd-largest market, behind the USA...
"Our monthly sales in China have exceeded 10,000 units and we are maintaining sound growth momentum. So we forecast our sales this year will surpass last year," said Ezumi.

Lexus sold 109,000 cars last year in China, its second-biggest single market in the world after the United States.
...but the biggest market for the ES. So it makes sense to introduce the new ES in China.
In the first seven months of the year [2017], sales of the Lexus ES mid-sized sedan reached 31,947 vehicles in China, beating the US as the model's largest single market.
Lexus owners are much younger than in the USA, so the future for the brand would seem to be in China.
Ezumi said Lexus' strategic shift from "a conventional luxury brand to an emotional one with amazing lifestyle experiences" will also help it to boost sales in China where luxury car buyers are much younger than in other major markets in the world.

Lexus car owners in China are on average 35 years old, at least 25 years younger than in the US and Japan, according to Ezumi.
Lexus' success in China comes despite the fact that there is no Lexus production in China, unlike Lexus' European and Japanese competitors.
The market is now mainly dominated by three German marques-Mercedes-Benz, BMW and Audi.

Analysts said that, considering Lexus is not producing cars in China, its current performance is fairly decent.

Most luxury carmakers have started production in China, such as the three main German brands, Cadillac and Jaguar Land Rover, as well as Lexus' smaller Japanese siblings Infiniti and Acura.
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Old 04-11-18, 06:19 AM
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What is interesting about Toyota, is that they used (and still do) pride themselves on making cars that were specifically designed for certain markets. It will be sad if this new ES is designed first and foremost for the Chinese market, and the US is considered secondary.

Eventually Lexus will be building this ES in China as well.

Last edited by LexsCTJill; 04-11-18 at 06:23 AM.
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Old 04-11-18, 07:43 AM
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That grille is getting bigger and bigger.
Front looks like the LS.

If this thing has AWD then 100% GS is done.

If China rules the world then we all will be driving FWD based cars with 2.0 4cyl engines. Even BMW and MB have gone full FWD for their cheap cars because they get away with it in China.

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Old 04-11-18, 08:28 AM
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Originally Posted by RNM GS3 View Post
That grille is getting bigger and bigger.
Front looks like the LS.

If this thing has AWD then 100% GS is done.

If China rules the world then we all will be driving FWD based cars with 2.0 4cyl engines. Even BMW and MB have gone full FWD for their cheap cars because they get away with it in China.
Do you realize that there are people who prefer FWD? There are advantages of having FWD.
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Old 04-11-18, 09:02 AM
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Originally Posted by RNM GS3 View Post
That grille is getting bigger and bigger.
Front looks like the LS.

If this thing has AWD then 100% GS is done.

If China rules the world then we all will be driving FWD based cars with 2.0 4cyl engines. Even BMW and MB have gone full FWD for their cheap cars because they get away with it in China.
The ES has always seemingly been the little LS - makes sense that the front end looks similar...the LS may be setting the "standard" Lexus design cue this time around...last time it seems it was the '13 GS setting the design cue for the the lineup.
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Old 04-11-18, 09:28 AM
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While all the speculation of why Lexus picked the Beijing autoshow over the US autoshow are interesting, I want to put out another factor. Maybe it just fits on their time scheduled better?
I'm guessing this Lexus ES will be released early 2019 as a MY2019 model (I'm think 2019 as MY2019 because the Lexus LS was the same thing - released in 2018 as MY2018.) Also since the Lexus UX is being released in December 2018 as MY2019.

Originally Posted by AJLex19 View Post
The ES has always seemingly been the little LS - makes sense that the front end looks similar...the LS may be setting the "standard" Lexus design cue this time around...last time it seems it was the '13 GS setting the design cue for the the lineup.
I disagree. I don't think the ES has ever been the little LS because the ES is based on the Camry/Avalon. I think the ES has the LS design cues because the LS is setting the design language for the rest of the Lexus line-up.

Originally Posted by AJLex19 View Post
There's a thread on the ES forum as well but it looks like a legit leaked image of the frontend of the new 2019 ES: https://www.motorauthority.com/news/...xus-es-leaked:

Hmmm. Based on the front-end of this leaked image - it looks like the Lexus ES redesign isn't too dramatically different. It remains fairly close to its original styling but just much sharper lines. IE: The headlamps are different but they look relatively close to the outgoing model - just with a sharper edge to it. Looks good overall - in my opinion. As much as I think the Lexus ES is a good car - I personally can't stomach buying a 40K+ Lexus that's basically a Camry in a suit.

Last edited by BippuLexus; 04-11-18 at 09:54 AM.
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Old 04-11-18, 09:49 AM
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Originally Posted by AJLex19 View Post
There's a thread on the ES forum as well but it looks like a legit leaked image of the frontend of the new 2019 ES: https://www.motorauthority.com/news/...xus-es-leaked:

Yuck, that is pretty ugly. Most people who buy ES's want something more subtle and elegant, not so in your face and garish.
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Old 04-11-18, 09:54 AM
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Originally Posted by LexsCTJill View Post


Do you realize that there are people who prefer FWD? There are advantages of having FWD.
Name 1 please except being cheaper to make.
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Old 04-11-18, 10:05 AM
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Originally Posted by RNM GS3 View Post

Name 1 please except being cheaper to make.
Better fuel economy, more passenger room/no tunnel intrusion, easier to package, less drivetrain loss, better traction, no real need for awd/better all weather drivability. RWD has its advantages too but FWD has more advantages then just being cheaper to make.
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Old 04-11-18, 10:06 AM
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Originally Posted by RNM GS3 View Post
Name 1 please except being cheaper to make.
More interior space (rear seating)
More cargo space
Better in snow/rain due to more traction from more weight on the front wheels
Better MPG, usually, because they don't require big-drive shaft tunnels to feed power to the rear wheels.

And there's probably other reasons as well.

Just because you don't like FWD doesn't make it bad.
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