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Lexus, Toyota and Cadillac win CS survey by UM

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Old 08-16-11, 07:20 AM   #1
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Default Lexus, Toyota and Cadillac win CS survey by UM

U.S. customer satisfaction with vehicles industrywide has increased slightly, fueled by gains among Asian and European automakers, according to an annual report released by the American Customer Satisfaction Index on Tuesday.

Overall satisfaction with the auto industry climbed 1.2 percent from 2010 to 83. The index is scored on a 0-100 scale.

The University of Michigan study aims to measure customer satisfaction with the quality of goods and services in several industries throughout the United States. The American Customer Satisfaction Index has been measuring consumer satisfaction with the auto industry since 1994.

Cadillac, Lexus and Toyota tied for the top spot among brands in the 2011 rankings with scores of 87. Hampered by vehicle recalls last year, Toyota and Lexus saw their scores fall in 2010, but they rebounded this year as Toyota gained 3.6 percent and Lexus increased 2.4 percent.

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BMW was given an 83 ranking, a 3.5 percent loss from its 2010 score.

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BMW and Mazda were only brands to actually drop... i would guess it would be due to the turbo issues.
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