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Acura will push for luxury credentials -- without V-8, rwd

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Old Sep 29, 2010 | 12:50 PM
  #61  
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mmarshall
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Originally Posted by speedflex
The worst part is that Acura was actually the first Japanese premium brand to emerge. Now look at them, they're actually more in a fog than Lincoln right now.
Lincoln vehicles, though now increasing in reliability (especially the MKZ), generally don't have the quality reputation to fall back on that Acura vehicles do. Acuras, despite their ugly parrot-beaks and sometimes senseless designs like the ZDX, have earned a quality reputation that is still at or near the top of the industry.
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Old Sep 29, 2010 | 02:08 PM
  #62  
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Originally Posted by mmarshall
Lincoln vehicles, though now increasing in reliability (especially the MKZ), generally don't have the quality reputation to fall back on that Acura vehicles do. Acuras, despite their ugly parrot-beaks and sometimes senseless designs like the ZDX, have earned a quality reputation that is still at or near the top of the industry.
I agree. However their (Acura) product and image strategy moving forward is unclear... both to customers and apparently themselves.
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