The $96,000 Hyundai
Keep in mind that the lower price would also reflect the US spec version missing some of the goodies in the KDM version (just like the Genesis).
Some beancounter figured that those in the market for the Equus in Korea (old fogies) don't like bold, aggressive styling (too bad).
[QUOTE=YEH;4255642]If it ever does make it to the US (probably under a diff. nameplate), the $60-70 range seems about right.
Keep in mind that the lower price would also reflect the US spec version missing some of the goodies in the KDM version (just like the Genesis).
lol no way i can see that car coming with a 60k-70k tag.
no way in hell.
hyundai's not dumb enough to **** off all of their top tier customers by doing that.
Keep in mind that the lower price would also reflect the US spec version missing some of the goodies in the KDM version (just like the Genesis).
lol no way i can see that car coming with a 60k-70k tag.
no way in hell.
hyundai's not dumb enough to **** off all of their top tier customers by doing that.
definitely that's the new Equus. look at how similar it is to the concept drawing. basically the side will have that swooping lines, but less exaggerated for production. i can't wait till see some more pics.
Bring it over here, price it at $55k starting and give it a separate luxury division/network then Hyundai has a winner on its hand.
The Genesis was close to being Hyundai's LS400 but this Equus with the right price can truly be the LS400 of the 21st century.
The Genesis was close to being Hyundai's LS400 but this Equus with the right price can truly be the LS400 of the 21st century.
It looks like customers will be able to choose from the multiple grille designs available.
Hyundai has an underdog vibe working for them. Bringing out a luxury brand would take that away and force them to price their cars higher.
Hyundai has an underdog vibe working for them. Bringing out a luxury brand would take that away and force them to price their cars higher.
God. Why does that just scream Toyota Crown?
Hyundai needs to create a better name for their luxury brand. Something that doesn't sound like it came out of a cracker-jack box.
Hyundai needs to create a better name for their luxury brand. Something that doesn't sound like it came out of a cracker-jack box.
Last edited by TJW98LS; Feb 16, 2009 at 11:26 PM.









