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"KPMG Consulting now BearingPoint"

Old 10-02-02, 03:01 PM
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KPMG Consulting now BearingPoint

Consulting firm changes name, ticker symbol to separate itself from former parent company.
October 2, 2002: 8:48 AM EDT

NEW YORK (Reuters) - KPMG Consulting Inc., often confused with its former accounting firm parent with which it shares its name, is striking out to forge a new identity by renaming itself BearingPoint, Inc.

As part of its new branding campaign, the firm also will begin trading on the New York Stock Exchange Thursday under the ticker symbol "BE." The firm went public and began trading on the Nasdaq last year after splitting from auditing firm KPMG LLP.

The company, which provides management and technology consulting services, decided to change its name earlier this year to clearly distinguish itself from the accounting industry tainted by the Enron-Andersen debacle.

Shares of KPMG Consulting (KCIN: Research, Estimates) gained 14 cents Tuesday to close at $6.60.
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Old 10-02-02, 03:37 PM
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At least it's not Monday: I can make them a good deal on that one .
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