Lexus Earth Day: Hollywood, CA
04-22-11, 02:05 AM
#1
Lexus Earth Day: Hollywood, CA
Hey folks in LA,
Just wanted to let you know Lexus will be doing an advertising stunt similar to the campaigns in France and other countries where they do 3D projection on the side of a building to advertise the Lexus CT 200h. I will probably be there. Event details are on Facebook @ http://www.facebook.com/#!/event.php...66560550068782
FRIDAY, April 23, 2011
The Roosevelt Hotel
7000 Hollywood Blvd.
Los Angeles, CA
Lexus is putting a twist on traditional Earth Day activities when it brings Earth Night to Hollywood as part of the launch of the all new CT 200h. Lexus will transform The Roosevelt Hotel with a 3D projection featuring architectural light mapping technology. Using state-of-the-art projection, lighting, shadows and 3D animation, the imagery will pop from the walls and windows of the hotel to animate the landmark—all without the need for 3D glasses. Look forward to seeing you there!
Just wanted to let you know Lexus will be doing an advertising stunt similar to the campaigns in France and other countries where they do 3D projection on the side of a building to advertise the Lexus CT 200h. I will probably be there. Event details are on Facebook @ http://www.facebook.com/#!/event.php...66560550068782
FRIDAY, April 23, 2011
The Roosevelt Hotel
7000 Hollywood Blvd.
Los Angeles, CA
Lexus is putting a twist on traditional Earth Day activities when it brings Earth Night to Hollywood as part of the launch of the all new CT 200h. Lexus will transform The Roosevelt Hotel with a 3D projection featuring architectural light mapping technology. Using state-of-the-art projection, lighting, shadows and 3D animation, the imagery will pop from the walls and windows of the hotel to animate the landmark—all without the need for 3D glasses. Look forward to seeing you there!
04-23-11, 01:48 PM
#4
Lexus Connoisseur
I would have gone to this if I wasn't so exhausted from Long Beach Grand Prix weekend, LF-Gh Concept Debut and NY Auto Show press days. Whew what an epic week.
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