I'm not as knowledgeable on the newer models as ya'll but I give that a big No. lol
Hitting at $70k and above in theory can make other brands start looking very attractive, IMO.

Last mazda I bought and owned was a new one over 20 years ago and value was good but was inexpensive compared to other brands- which made it attractive to me.
I always liked Mazda and all I can say is I hope they've improved the quality of their interiors.

 

I forgot to mention another competitor- the Jeep Grand Cherokee which will also be receiving the new Stellantis inline 6 soon. The Jeep is the closest comparison to this Mazda as far as being a mainstream brand, but Jeep has pushed far more upscale than Mazda in the past decade.

Mazda obviously isn't trying to compete on volume since they're a tiny brand, so they aren't going to be shy about raising prices, but going from the likes of the Highlander and Telluride to this entirely new, much more competitive class of vehicles means that buyers have much higher expectations for their money.

 

It sure can. The Mazda is nicer than the GV70 and GV90. A inline 6 is unique as well The Mazda looks very classy

 

GV90 doesn't exist yet. And if you mean the GV80, the Mazda interior has a long way to go before it can touch that. It's identical to the cheaper CX-60 and uses Mazda's horribly outdated no-touch current infotainment system.

We know little about the inline 6, but on paper it's not as powerful as the GV80. Seeing as it's designed around the Atkinson cycle, I doubt it'll be anywhere near as powerful as the other inline 6's like BMW's B58 or the Stellantis inline 6.

More importantly, Genesis took years after they split off from Hyundai before they released a vehicle priced like the GV80. Mazda wants to do it out the gate, under a badge that isn't a luxury one.

 

Not enough people will care about an inline 6, or even know what that means. Mazda is going to struggle to get people to think of this brand as an alternative to near-lux brands. They are going to have to make the CX-90 a value proposition vs MDX and GV80. If they are the same price, Mazda's going to lose out most of the time.

 

Most buyers will trust a Japanese nameplate (with some ties to Toyota) over a Korean nameplate such as Genesis. The thing that makes this appealing is that it is rwd and there is no Toyota or Lexus solution. Add in the unique feel of an inline-6 motor as well as mild hybrid (lots of people desire that..BUT NOT ME) and Mazda has a big hit here. Personally, I would rather have a body on frame GX460 over the Mazda, but Mazda has nailed exactly what people want in this vehicle...a Japanese rwd crossover with unique engine set up. This is a very good effort here. And it look good inside and out


I don't agree.

 

lol, sure. How has that helped Mazda sales vs. Hyundai and Kia? Mazda's ties to Toyota are limited in scope and practically nobody in the public even knows or cares, especially when their products share nothing in common. Genesis also took way more pains to separate their vehicles from their mainstream Hyundai line, which Mazda didn't do here.

Toyota buyers aren't necessarily Mazda buyers, and the reason the RX sells so well has always been because of its value proposition. If this has no value proposition or the badge of a Lexus, then a RWD platform and inline 6 won't be enough to sway the public where they may not even be aware of the importance such things. A participation trophy isn't enough.

 

Not seeing anything special here. The thick d-pillar makes the greenhouse look small for such a large vehicle. Minimalistic dash packs no punch. Front styling was already a bit tired on the other Mazda models and it's simply carried over here. Front and rear overbite do not help.
I don't see this lasting the test of time or making much of an impression.

 

#notshocked

i trust mazda more than stellantis to get a new inline 6 right.

i agree with you completely. it's nice for a mazda but not that great.

 

Is it worth a premium over a Pilot, Highlander or Pathfinder? Probably.

If a loaded version is around the same price as lower trim MDX or GV80, is it a good alternative. Probably.

But again, not enough people know/care about RWD biased inline 6 to influence enough buyers for this to be a compelling choice.

 

Mazda wants to sell 30k CX-90s globally each year. Those relatively modest sales targets seem achievable.

 

It's decent, over hyped as I said pages ago. I like that it's RWD and inline-6 with the matching RWD proportions, but the design is boring, awkward, and dated. I find the CX-50 design to be way more interesting to look at.

Interior to me is in line with what you get in a top spec Telluride or Palisade, but seems like many are expecting it to be in the 60-70k range. If it's anywhere near there, this will be a hard pass for so many.

 

mazda is headed in the right direction with this, and their interiors are very upscale. i applaud non-luxury brands reaching far into luxury territory to grab some of that market share! of course i don't imagine mazda will not cause too much of a ruckus unlike tesla.

 

Sounds about right for globally. Not sure where else this will be available but wouldn't be surprised at seeing around 20k for the US market. Mazda is such a small company and this is a very different market for them.

 

This is definitely doable for a global audience. I am sure a sedan will emerge as well which will help with development costs.