Car Chat General discussion about Lexus, other auto manufacturers and automotive news.

Buick confirms American-market Hatchback, Wagon Regal for 2018...but no sedan.

Thread Tools
 
Search this Thread
 
Old 04-05-17, 06:48 AM
  #1  
mmarshall
Lexus Fanatic
Thread Starter
 
mmarshall's Avatar
 
Join Date: Oct 2003
Location: Virginia/D.C. suburbs
Posts: 90,561
Received 83 Likes on 82 Posts
Default Buick confirms American-market Hatchback, Wagon Regal for 2018...but no sedan.

This just goes to show you what unusual automotive times we live in. Who would have thought we'd ever see this? ...a mainstream Detroit family-vehicle offered ONLY in hatchback/wagon form, and not in a classic 4-dr sedan? That's just what Buick is doing....offering the all-new mid-sized 2018 Regal in the American market with a choice of hatchback or wagon body styles.....but no sedan. Even in Europe, where hatchbacks and wagons are far more popular than they are here, sedans are offered.

(Yes, we had a previous thread in Car Chat on the rumors that this could happen, but some of us were not convinced it would actually be marketed that way.....and Buick, as usual, was too mum on it, for too long. At least they have now confirmed it on their web site).


Anyhow, the new Regal, like before, will be essentially a rebadged Opel Insignia....which should help it in the build-quality and reliability department.

http://www.buick.com/regal-mid-size-...ex.html#/index

http://www.buick.com/regal-tourx-mid...ex.html#/index




mmarshall is offline  
Old 04-05-17, 09:53 AM
  #2  
BrownPride
Lead Lap
 
BrownPride's Avatar
 
Join Date: May 2015
Location: West Coast
Posts: 782
Likes: 0
Received 1 Like on 1 Post
Default

Well the "hatchback" version is basically a sedan, they just went the Audi A7 route with its styling.

Regardless, it'll flop just like every other non-SUV Buick. I read the new LaCrosse is already getting hammered.
BrownPride is offline  
Old 04-05-17, 10:16 AM
  #3  
Sulu
Lexus Champion
 
Sulu's Avatar
 
Join Date: Feb 2011
Location: Canada
Posts: 3,309
Likes: 0
Received 30 Likes on 23 Posts
Default

Originally Posted by mmarshall
This just goes to show you what unusual automotive times we live in. Who would have thought we'd ever see this? ...a mainstream Detroit family-vehicle offered ONLY in hatchback/wagon form, and not in a classic 4-dr sedan? That's just what Buick is doing....offering the all-new mid-sized 2018 Regal in the American market with a choice of hatchback or wagon body styles.....but no sedan. Even in Europe, where hatchbacks and wagons are far more popular than they are here, sedans are offered.

(Yes, we had a previous thread in Car Chat on the rumors that this could happen, but some of us were not convinced it would actually be marketed that way.....and Buick, as usual, was too mum on it, for too long. At least they have now confirmed it on their web site).


Anyhow, the new Regal, like before, will be essentially a rebadged Opel Insignia....which should help it in the build-quality and reliability department.

http://www.buick.com/regal-mid-size-...ex.html#/index

http://www.buick.com/regal-tourx-mid...ex.html#/index




But the "wagon" has been butched up with plastic cladding to resemble a SUV. So, to image-conscious Americans, it is NOT a wagon.

OK, despite what I just said, if this is what it takes to get a wagon in North America, I will take a Toyota / Lexus All-Trac. I prefer a lower wagon to a car-on-stilts crossover utility vehicle.
Sulu is offline  
Old 04-05-17, 10:32 AM
  #4  
LexBob2
Lexus Champion
 
LexBob2's Avatar
 
Join Date: Aug 2006
Location: Illinois
Posts: 10,987
Received 137 Likes on 111 Posts
Default

Originally Posted by Sulu
But the "wagon" has been butched up with plastic cladding to resemble a SUV. So, to image-conscious Americans, it is NOT a wagon.

OK, despite what I just said, if this is what it takes to get a wagon in North America, I will take a Toyota / Lexus All-Trac. I prefer a lower wagon to a car-on-stilts crossover utility vehicle.
Audi also puts plastic cladding on their Allroad wagon. But as you said if that's what it takes to get more wagons in the US.....The Allroad is a very low volume car, but at least they continued it with for now with the new gen.
LexBob2 is offline  
Old 04-05-17, 04:21 PM
  #5  
bitkahuna
Lexus Fanatic
iTrader: (20)
 
bitkahuna's Avatar
 
Join Date: Feb 2001
Location: Present
Posts: 73,746
Received 2,126 Likes on 1,378 Posts
Default

Originally Posted by Sulu
But the "wagon" has been butched up with plastic cladding to resemble a SUV.
you mean like subaru has been flogging for years with the outback?
bitkahuna is offline  
Old 04-05-17, 05:03 PM
  #6  
mmarshall
Lexus Fanatic
Thread Starter
 
mmarshall's Avatar
 
Join Date: Oct 2003
Location: Virginia/D.C. suburbs
Posts: 90,561
Received 83 Likes on 82 Posts
Default

Originally Posted by BrownPride
Well the "hatchback" version is basically a sedan, they just went the Audi A7 route with its styling.
True, but the "Hatchback sedan", with a sleekly-raked roof-line like that has some deficiencies to its design. It significantly cuts down on the ability to carry tall objects in back, and also has a tendency to get rear seat, rear, passengers and cargo wet when opened in the rain. If you are going to go with a lift-back design, a conventional squared-off wagon makes far more sense.

Regardless, it'll flop just like every other non-SUV Buick. I read the new LaCrosse is already getting hammered.
The Lacrosse certainly won't get hit with MY hammer. It is currently #1 on my list for my next vehicle......probably sometime between now and the end of the year. Besides, if they aren't selling, I'll probably just get that much better a deal.
mmarshall is offline  
Old 04-05-17, 05:20 PM
  #7  
mmarshall
Lexus Fanatic
Thread Starter
 
mmarshall's Avatar
 
Join Date: Oct 2003
Location: Virginia/D.C. suburbs
Posts: 90,561
Received 83 Likes on 82 Posts
Default

Originally Posted by Sulu
But the "wagon" has been butched up with plastic cladding to resemble a SUV. So, to image-conscious Americans, it is NOT a wagon.
I disagree. It is very much a wagon, cladding or not. It would resemble something like an Outback / All-Road / XC-70, except that the ground-clearance is too low. In that regard, it is much like the recent Acura TSX Sportwagon....except perhaps slightly larger.



Originally Posted by bitkahuna
you mean like subaru has been flogging for years with the outback?
The Outback, though essentially a raised Legacy wagon with more cladding (the low-slung Legacy Wagon is no longer sold in the U.S.) is a little closer to an SUV in concept than this new Buick wagon. However, it still drives more like a sedan than any SUV I can think of, with the possible exception of its own brother Forester. I owned an Outback for six years, and found its overall road manners quite pleasant...except for being borderline-underpowered with the N/A 2.5L.



Originally Posted by Sulu
OK, despite what I just said, if this is what it takes to get a wagon in North America, I will take a Toyota / Lexus All-Trac. I prefer a lower wagon to a car-on-stilts crossover utility vehicle.
Toyota, however, won't import the Camry wagons or All-Trac models any more. We haven't seen them here since the 1990s. And they just recently dropped the Venza, which more or less served in that function..
mmarshall is offline  
Old 04-05-17, 07:54 PM
  #8  
Sulu
Lexus Champion
 
Sulu's Avatar
 
Join Date: Feb 2011
Location: Canada
Posts: 3,309
Likes: 0
Received 30 Likes on 23 Posts
Default

Originally Posted by LexBob2
Audi also puts plastic cladding on their Allroad wagon. But as you said if that's what it takes to get more wagons in the US.....The Allroad is a very low volume car, but at least they continued it with for now with the new gen.
I know the Audi A4 allroad does not sell in large numbers but someone in my office building drives one so I see it -- and am reminded of it -- everyday.

Originally Posted by bitkahuna
you mean like subaru has been flogging for years with the outback?
Exactly!

Originally Posted by mmarshall
I disagree. It is very much a wagon, cladding or not. It would resemble something like an Outback / All-Road / XC-70, except that the ground-clearance is too low. In that regard, it is much like the recent Acura TSX Sportwagon....except perhaps slightly larger.





The Outback, though essentially a raised Legacy wagon with more cladding (the low-slung Legacy Wagon is no longer sold in the U.S.) is a little closer to an SUV in concept than this new Buick wagon. However, it still drives more like a sedan than any SUV I can think of, with the possible exception of its own brother Forester. I owned an Outback for six years, and found its overall road manners quite pleasant...except for being borderline-underpowered with the N/A 2.5L.
Mike, you and I both know that this new Buick is a station wagon but there are many image-conscious Americans who likely would not buy a Regal Wagon but may buy a Regal TourX because it has been dressed up to look like a SUV. This is just like the Subaru Legacy wagon did not sell but the butched-up Outback does; and just like how Infiniti decided they could not sell a Q30 hatchback but can sell the same car dressed-up as the QX30 SUV.

Originally Posted by mmarshall
Toyota, however, won't import the Camry wagons or All-Trac models any more. We haven't seen them here since the 1990s. And they just recently dropped the Venza, which more or less served in that function..
Toyota no longer makes a Camry wagon, more than likely because they know it would not sell (but Toyota does offer the Avensis wagon). I understand that the Venza -- called by some as the "Camry Wagon" -- did not sell in the USA but it did sell quite well here in Canada. But I am hoping that if other manufacturers' butched-up wagons sell, that Toyota will offer its own dressed-up wagon. If the only way I can get a station wagon is as a dressed-up wagon (I don't really like Toyota's CUVs such as the RAV4 and Highlander), I will take it.
Sulu is offline  
Old 04-05-17, 08:05 PM
  #9  
mmarshall
Lexus Fanatic
Thread Starter
 
mmarshall's Avatar
 
Join Date: Oct 2003
Location: Virginia/D.C. suburbs
Posts: 90,561
Received 83 Likes on 82 Posts
Default

Originally Posted by Sulu

Mike, you and I both know that this new Buick is a station wagon but there are many image-conscious Americans who likely would not buy a Regal Wagon but may buy a Regal TourX because it has been dressed up to look like a SUV.
Well, we will see. Buick customers usually aren't trying to be Crocodile Dundee (Paul Hogan), like in those old Outback commercials.

This is just like the Subaru Legacy wagon did not sell but the butched-up Outback does; and just like how Infiniti decided they could not sell a Q30 hatchback but can sell the same car dressed-up as the QX30 SUV.
From what I can tell, the Outback's huge sales ran the Subaru Legacy wagon out of business not because of image, but because its higher seat made for a more commanding driving position for some people, and its aded ground-clearance could handle much deeper snow (and speed-bumps), which made it a more effective winter vehicle. I had mine out the day after a two-foot blizzard.....it laughed at anything short of an avalanche LOL.

Last edited by mmarshall; 04-06-17 at 06:30 AM.
mmarshall is offline  
Old 04-05-17, 08:06 PM
  #10  
dseag2
Lexus Champion
 
dseag2's Avatar
 
Join Date: Oct 2002
Location: TX
Posts: 4,662
Received 15 Likes on 13 Posts
Default

Here's a great video covering both cars. They both look nice!

​​​​​​
dseag2 is offline  
Old 04-06-17, 12:33 AM
  #11  
Fizzboy7
Lexus Test Driver
 
Fizzboy7's Avatar
 
Join Date: Mar 2008
Location: California
Posts: 9,678
Received 156 Likes on 91 Posts
Default

Snappy styling, but it will most definitely fail. America does not like station wagons, and this one leans much more to the car side than the SUV side. GM cannot afford to take these types of risks. They are the exact same risks and mistakes they made in the 90's and 2000's, with niche cars that quickly failed and were discontinued. Gluttons for punishment it seems...
Fizzboy7 is offline  
Old 04-06-17, 10:23 AM
  #12  
pbm317
Lead Lap
 
pbm317's Avatar
 
Join Date: Apr 2002
Location: Virginia
Posts: 4,889
Received 10 Likes on 8 Posts
Default

Buick's biggest problem is that they try to project themselves as a luxury competitor. They're trying to name the Audi allroad and Volvo Cross Country, etc as competitors, but there is no one trying to cross shop those brands, other than perhaps mmarshall.

They try to price like a semi/entry luxury brand, but then they need to regularly run discounts of 16-20% off, and that's what is advertised! No luxury brand would tout that level of discounting off MSRP. Yes the luxury OEM's use incentives like lease subvention etc, but it's much more hidden.
pbm317 is offline  
Old 04-06-17, 01:37 PM
  #13  
mmarshall
Lexus Fanatic
Thread Starter
 
mmarshall's Avatar
 
Join Date: Oct 2003
Location: Virginia/D.C. suburbs
Posts: 90,561
Received 83 Likes on 82 Posts
Default

Originally Posted by pbm317
Buick's biggest problem is that they try to project themselves as a luxury competitor. They're trying to name the Audi allroad and Volvo Cross Country, etc as competitors, but there is no one trying to cross shop those brands, other than perhaps mmarshall.
Well, Number One, I don't always go along with the crowd.........I think for myself. Number Two, let's wait and see what actually happens one that are officially released and go on sale this fall.

They try to price like a semi/entry luxury brand, but then they need to regularly run discounts of 16-20% off, and that's what is advertised! No luxury brand would tout that level of discounting off MSRP.
I don't see how you can say that. A number of luxury-grade vehicles sell at a substantial discount.
mmarshall is offline  
Old 04-06-17, 02:48 PM
  #14  
BrownPride
Lead Lap
 
BrownPride's Avatar
 
Join Date: May 2015
Location: West Coast
Posts: 782
Likes: 0
Received 1 Like on 1 Post
Default

Originally Posted by mmarshall
The Lacrosse certainly won't get hit with MY hammer. It is currently #1 on my list for my next vehicle......probably sometime between now and the end of the year. Besides, if they aren't selling, I'll probably just get that much better a deal.
It certainly seems like a decent enough car for what it is, but being a Buick it's just not gonna be on many peoples' shopping list. Full-size "premium" sedans aren't doing well across the board.
BrownPride is offline  
Old 04-06-17, 05:02 PM
  #15  
mmarshall
Lexus Fanatic
Thread Starter
 
mmarshall's Avatar
 
Join Date: Oct 2003
Location: Virginia/D.C. suburbs
Posts: 90,561
Received 83 Likes on 82 Posts
Default

Originally Posted by BrownPride
It certainly seems like a decent enough car for what it is, but being a Buick it's just not gonna be on many peoples' shopping list. Full-size "premium" sedans aren't doing well across the board.
There's no question that the crowd is going after SUVs these days. I've always been one, however, to think for myself...I'm not easy swayed by what the crowd does. That goes all the way back to my teen-years.
mmarshall is offline  


Quick Reply: Buick confirms American-market Hatchback, Wagon Regal for 2018...but no sedan.



All times are GMT -7. The time now is 12:56 AM.