Jay-Z & GMC debut Limited Edition Yukon Denali Concept @ GM Style Event
01-07-07, 12:05 AM
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Jay-Z & GMC debut Limited Edition Yukon Denali Concept @ GM Style Event
GMC, Jay-Z Debut Concept GMC Yukon Denali SUV at Detroit Style Event
DETROIT – General Motors Corp. tonight unveiled a concept GMC Yukon Denali SUV developed in partnership with cultural icon Shawn "Jay-Z" Carter.
Jay-Z, hip-hop superstar and business entrepreneur, escorted the GMC Yukon Denali – painted a special shade of blue in honor of his signature color "Jay-Z Blue" – down a runway at an exclusive event called GM Style, an invitation-only party where top celebrities appeared with 17 new GM vehicles, concept cars and classics. The party kicked off the North American International Auto Show, which opens to the public on Jan. 13.
"Automotive design, entertainment and fashion have had a profound influence on each other and American culture for generations," said Ed Welburn, vice president of GM Global Design. "Tonight we're pairing a music icon, Jay-Z, with an automotive icon, the GMC Yukon Denali. Our Global Color Studio worked with Jay-Z to develop a fresh, vibrant color that matched his goals and aesthetics. The paint uses a high degree of reflective materials that helps evolve the blue color spectrum."
"We're thrilled to unveil this great new concept GMC Denali with Jay-Z," said Michael A. Jackson, vice president of GM North America Vehicle Marketing and Advertising. "GMC is a very strong brand and it is poised for continued success in the marketplace.
"And while we can't announce specifics tonight, we'd love to bring this concept to reality. Jay-Z and GMC -- it has a nice ring to it I think."
The 2007 GMC Yukon Denali combines performance, luxury amenities and style that deliver a powerful, understated elegance unique to GMC, and the concept GMC Yukon Denali in Jay-Z Blue gives GMC's flagship a distinctive and sophisticated look.
Jay-Z, hip-hop superstar and business entrepreneur, escorted the GMC Yukon Denali – painted a special shade of blue in honor of his signature color "Jay-Z Blue" – down a runway at an exclusive event called GM Style, an invitation-only party where top celebrities appeared with 17 new GM vehicles, concept cars and classics. The party kicked off the North American International Auto Show, which opens to the public on Jan. 13.
"Automotive design, entertainment and fashion have had a profound influence on each other and American culture for generations," said Ed Welburn, vice president of GM Global Design. "Tonight we're pairing a music icon, Jay-Z, with an automotive icon, the GMC Yukon Denali. Our Global Color Studio worked with Jay-Z to develop a fresh, vibrant color that matched his goals and aesthetics. The paint uses a high degree of reflective materials that helps evolve the blue color spectrum."
"We're thrilled to unveil this great new concept GMC Denali with Jay-Z," said Michael A. Jackson, vice president of GM North America Vehicle Marketing and Advertising. "GMC is a very strong brand and it is poised for continued success in the marketplace.
"And while we can't announce specifics tonight, we'd love to bring this concept to reality. Jay-Z and GMC -- it has a nice ring to it I think."
The 2007 GMC Yukon Denali combines performance, luxury amenities and style that deliver a powerful, understated elegance unique to GMC, and the concept GMC Yukon Denali in Jay-Z Blue gives GMC's flagship a distinctive and sophisticated look.
01-07-07, 12:10 AM
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"My favorite hue is Jay-Z Blue" LOL
Funny cause I remember him saying in an interview long ago about him not really being into cars. It was never his thing. Wonder how much money GM offered him.
Funny cause I remember him saying in an interview long ago about him not really being into cars. It was never his thing. Wonder how much money GM offered him.
01-07-07, 12:18 AM
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Jay has always been into cars. It's not even funny. The Jay-Z Blue thing is kinda fly. Though I'm not really loving these new Denalis. Good Luck to GM, hopefully this along with many other moves will set them in the right direction. Great pics.
01-07-07, 12:39 AM
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Yea? I dunno. I was refering to an old interview on the radio years back and Flex was asking him about cars (around the time when the Funk Flex car show was really blowing up) and he specifically said he leaves the auto scene for other people. Never got into it. More of a watch person. 
But he does rock the Maybach and RR all the time now.
As for the color itself, I always liked this shade of blue on just about any car. Very eyecatchy. The truck...whatever...
But he does rock the Maybach and RR all the time now. As for the color itself, I always liked this shade of blue on just about any car. Very eyecatchy.
The truck...whatever...
01-07-07, 01:21 AM
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It was really funny how little he thought of the 4.0 Range when it's not really that different from the 4.6. "yo dog, what's the difference between a 4.0 and a 4.6? About 20-30 grand c#$ksucker beat it!" I always thought that part was hilarious
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01-07-07, 11:58 AM
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LMAO classic line......Do you remember the adlibs? Do They even have leathers?" LMAO still to his day. He killed Mase with that song. I know 2 guys who rebadged their 4.0s because of that song. When I had my Range I used to give them "hell" for it. But yeah guys I'm not buying that truck even if they had Oprah or Buffet endorse it.
01-07-07, 01:31 PM
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LMAO classic line......Do you remember the adlibs? Do They even have leathers?" LMAO still to his day. He killed Mase with that song. I know 2 guys who rebadged their 4.0s because of that song. When I had my Range I used to give them "hell" for it. But yeah guys I'm not buying that truck even if they had Oprah or Buffet endorse it.
01-07-07, 02:18 PM
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I had no idea that song was about Ma$e, but that "Do them *****s even got leathers?" line was one of the funniest things I've ever heard in a song. When this girl had the audacity to compare my GS400 to her friend's ES300 I had to use a similar line on her, telling her the difference between an ES and a GS is about 20-30 grand, and asking her if the ES even came with leather!
. More and more when I see these new GM trucks with the happy faces I wonder what were they thinking. I must admit the interior has been refined. The new Escalades are growing on me.....slowly.P.S. check Ninjas wanna act on Mase 1st CD Harlem World.
01-08-07, 07:11 AM
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Lol, I hope you put her in her place. More and more when I see these new GM trucks with the happy faces I wonder what were they thinking. I must admit the interior has been refined. The new Escalades are growing on me.....slowly.
P.S. check Ninjas wanna act on Mase 1st CD Harlem World.
. More and more when I see these new GM trucks with the happy faces I wonder what were they thinking. I must admit the interior has been refined. The new Escalades are growing on me.....slowly.P.S. check Ninjas wanna act on Mase 1st CD Harlem World.
