RX - 3rd Gen (2010-2015) Discussion topics related to the 2010 - 2015 RX350 and RX450H models

December to Remember 2013

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Old 11-15-13, 05:29 PM
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Kyrra
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Default December to Remember 2013

Looks like Lexus has their December to Remember deals listed online now. Going to this site:
http://www.yourlexusdealer.com

Should redirect you to the deals at your local Lexus dealer. Checking a few areas, it seems like the RX has 0.9% financing in most regions. If you've been waiting on a good time to buy, now seems like the time.
Old 11-16-13, 05:57 AM
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RickC5
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Looks like a "December to Forget" if you don't lease or finance. Oh well......
Old 11-16-13, 06:29 AM
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dwlink
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Regardless of what marketing incentives any vehicle brand is using, invoice-based pricing is always the best deal you'll get as long as you know what real invoice is and you understand financing/leasing should you go either of those routes.

Buying a car because of seasonal incentives just shows how easily some people play right into these companies' hands. By creating the illusion that deals will only last for a short period, certain people become influenced and make poorer choices.

The incentives may be a good reason to get you in the door if you are in need of a new car, but I wouldn't ever negotiate based-off them. You can easily argue 90% of the other chumps are over-paying so your deal at invoice+ really won't cut into their overall monthly margins given the volume.
Old 11-17-13, 05:41 PM
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warminwisc
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Not even sure about invoice pricing not being the new gimmick in town. Do you think the biggest economy driver aside from healthcare and oil really let you know what a car costs them. Not I, there are so many holdbacks and incentives and "spiffs" that come and go like sands thru the hourglass to keep the media and consumers thinking they know the TRUE cost so some way, some how they keep their edge.

But then again, the salesman make diddly, the service writers make didly but the franchises get flashier and flashier and guys at the top make money in a hugely stressful arena.
Old 11-18-13, 08:46 AM
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RickC5
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Originally Posted by warminwisc
Not even sure about invoice pricing not being the new gimmick in town. Do you think the biggest economy driver aside from healthcare and oil really let you know what a car costs them. Not I, there are so many holdbacks and incentives and "spiffs" that come and go like sands thru the hourglass to keep the media and consumers thinking they know the TRUE cost so some way, some how they keep their edge.

But then again, the salesman make diddly, the service writers make didly but the franchises get flashier and flashier and guys at the top make money in a hugely stressful arena.
I totally agree! I don't think there's any way for the typical consumer to uncover what the actual invoice price is on any given vehicle. All we can do is use the web to get a reasonable idea, and if that number is attractive enough for us to pursue a vehicle, than away we go to try & buy it for that. This "invoice pricing" is like a giant shell game, with the consumer as the victim. AFAIK, that's the way it has always been. One thing's for sure--no money is lost on a new car deal--there's always some profit in there somewhere.
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