The next Rolls-Royce car will be called 'Dawn' (Wraith convertible?) - Club Lexus Forums


Go Back   Club Lexus Forums > General Forums > Car Chat
Sign In
Register Forgot Password?

The next Rolls-Royce car will be called 'Dawn' (Wraith convertible?)

Reply
 
 
 
 
Thread Tools Search this Thread
Old 05-12-15, 02:27 PM   #1
PhilipMSPT
Cycle Savant
Trader Score: (5)
 
PhilipMSPT's Avatar
 
Join Date: Jul 2005
Location: In rehab...
Posts: 21,165
Default The next Rolls-Royce car will be called 'Dawn' (Wraith convertible?)

Rolls Royce Press Release

The inspiration: 1952 Rolls Royce Silver Dawn
Click the image to open in full size.

Quote:
Rolls-Royce Motor Cars today announced the name of its forthcoming new car. The new model, an exciting and sensuous drophead, will be known as Rolls-Royce Dawn.

The car was unveiled to representatives of the marque’s 130-strong global dealer network at the 2015 Rolls-Royce World Dealer Conference in Los Angeles, California today.

“Our new Rolls-Royce Dawn promises a striking, seductive encounter like no other Rolls-Royce to date,” said Torsten Mueller-Oetvoes, Chief Executive Officer. “Dawn is a beautiful new open-top motor car with a name that suggests the fresh opportunities that every new day holds – an awakening, an opening up of one’s senses and a burst of sunshine. It will be the most social of super-luxury motor cars for those beautiful people who wish to bathe in the sunlight of the world’s social hotspots.”

Rolls-Royce Dawn is the next step in the renaissance of Rolls-Royce Motor Cars which began in 2003 with the launch of Phantom and subsequent introductions of Ghost and Wraith. It justifies the continuing investment of the BMW Group into the world’s pinnacle super-luxury brand.

The new Rolls-Royce Dawn will revive another famous and rare Rolls-Royce name first used in 1949, but only ever applied to 28 very special drophead bodies between 1950 and 1954. A new beginning for Rolls-Royce at the time, the original Silver Dawn was the first Rolls-Royce to be offered with a factory-built body. The drophead Rolls-Royces that carried the name Dawn continued to be coach-built for individual customers, ensuring their uniqueness and rarity.

‘Dawn’ perfectly expresses the character of the new Rolls-Royce. In its tentative, inchoate, anticipatory state, dawn is the world coming to light from the ethereal dark of the night. The early-day chill of dawn provides an erotic tingle on the skin, awakening the senses and passions as the day begins. Like Eleanor Thornton, thought by many to be the inspiration behind the Spirit of Ecstasy, the Rolls-Royce Dawn will also prove itself to be the muse that leads its owner to believe that at the start of the day, anything is possible.

The new Rolls-Royce Dawn is beguilingly visceral. It excites both men and women – they want it, they need it and they want to immerse themselves in it. It is languid and beautiful, fresh and fragrant and awakens the passion of your life. (Sidenote: nothing in my life will ever be described as this... )

New life, new possibilities, fresh horizons – a tingling, anticipatory ambience in the air – all signified by a new Dawn.

Rolls-Royce Dawn will launch during the first quarter of 2016.


Can't wait to see pics of the production model...
This ad is not displayed to registered members.
Register your free account today and become a member on Club Lexus!
__________________
TLN # CDXLVIII, Supreme Chief Justice
"99 percent of people would soil themselves on it in 1st gear. That’s why most people drive cars." -- HFL

Lexus (you know...), Ducati Multistrada 1200, Harley Davidson Muscle Rod
PhilipMSPT is offline   Reply With Quote
Old 05-12-15, 04:35 PM   #2
Hoovey2411
Moderator
Trader Score: (16)
 
Hoovey2411's Avatar
 
Join Date: Oct 2008
Location: California
Posts: 31,910
Default

Still waiting on a model named Banshee to play with the Phantom, Ghost and Wraith
__________________
http://www.clublexus.com/forums/signaturepics/sigpic95774_1.gif
|Version 3.5 |TLN #918|
GIANTS|NINERS|SHARKS|WARRIORS
Hoovey2411 is offline   Reply With Quote
Old 05-12-15, 04:38 PM   #3
GFerg
Speaks French in Russian
Trader Score: (0)
 
GFerg's Avatar
 
Join Date: Oct 2002
Location: What is G?
Posts: 12,148
Send a message via AIM to GFerg
Default

Lol at Banshee. Rolls Royce with the best car names in the business.
__________________
1995 ES300 (sold)
1997 Nissan Maxima SE 5-speed Black

VP of TLN (#23)
GFerg is offline   Reply With Quote
Old 05-13-15, 06:45 AM   #4
LexsCTJill
Lexus Champion
Trader Score: (0)
 
Join Date: Nov 2011
Location: ON
Posts: 2,246
Default

This looks pretty cool.
LexsCTJill is online now   Reply With Quote
Old 05-14-15, 01:13 PM   #5
mmarshall
Lexus Fanatic
Trader Score: (0)
 
mmarshall's Avatar
 
Join Date: Oct 2003
Location: Virginia
Posts: 53,454
Default

Although one cannot deny that the 1952 Silver Dawn was a classy product, its body styling, even back then, was some 20 years behind the times. As a product of the early 1950s, it looked like something out of the early-mid 1930s.

And Rolls Royce kept much of that styling throughout the 1950s. I once got a chance to drive a 1957 right-hand-drive RR (it belonged to the owner of a limo firm that a friend of mine worked for)...and the styling had changed very little from the 1952.
__________________

Last edited by mmarshall; 05-14-15 at 01:16 PM.
mmarshall is offline   Reply With Quote
Old 05-14-15, 10:26 PM   #6
NickTee
Lead Lap
Trader Score: (0)
 
Join Date: Apr 2015
Location: Texas
Posts: 616
Default

Quote:
Originally Posted by Hoovey2411 View Post
Still waiting on a model named Banshee to play with the Phantom, Ghost and Wraith
They were inspired by Halo. This one is from Forward Unto Dawn.
NickTee is offline   Reply With Quote
Old 05-15-15, 10:00 AM   #7
Hoovey2411
Moderator
Trader Score: (16)
 
Hoovey2411's Avatar
 
Join Date: Oct 2008
Location: California
Posts: 31,910
Default

Quote:
Originally Posted by NickTee View Post
They were inspired by Halo. This one is from Forward Unto Dawn.
Well they already had the heritage:

Quote:
The new Rolls-Royce Dawn will revive another famous and rare Rolls-Royce name first used in 1949, but only ever applied to 28 very special drophead bodies between 1950 and 1954. A new beginning for Rolls-Royce at the time, the original Silver Dawn was the first Rolls-Royce to be offered with a factory-built body. The drophead Rolls-Royces that carried the name Dawn continued to be coach-built for individual customers, ensuring their uniqueness and rarity.

‘Dawn’ perfectly expresses the character of the new Rolls-Royce. In its tentative, inchoate, anticipatory state, dawn is the world coming to light from the ethereal dark of the night. The early-day chill of dawn provides an erotic tingle on the skin, awakening the senses and passions as the day begins. Like Eleanor Thornton, thought by many to be the inspiration behind the Spirit of Ecstasy, the Rolls-Royce Dawn will also prove itself to be the muse that leads its owner to believe that at the start of the day, anything is possible.
Are you saying the recent Halo Series inspired them to re-introduce a historic nameplate(s)? Any links or literature? Very curious to read more into this. Sounds cool and unsuspecting
__________________
http://www.clublexus.com/forums/signaturepics/sigpic95774_1.gif
|Version 3.5 |TLN #918|
GIANTS|NINERS|SHARKS|WARRIORS
Hoovey2411 is offline   Reply With Quote
Old 05-15-15, 10:00 AM
 
 
 
 
Reply

Similar Threads
Thread Thread Starter Forum Replies Last Post
Man orders $20M-worth of Rolls-Royce Phantoms Hoovey2411 Car Chat 16 02-26-15 03:38 PM
Rolls-Royce car sales soar worldwide Joeb427 Car Chat 23 07-14-14 10:27 AM
Rolls-Royce Wraith debut in Geneva Hoovey2411 Car Chat 35 06-25-14 08:10 PM
2008 Rolls-Royce Drophead Coupe, with Video . . . acerfan Car Chat 35 05-13-14 05:46 PM
First Drive: 2014 Rolls-Royce Wraith Hoovey2411 Car Chat 4 09-17-13 04:40 PM


Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off

Forum Jump

All times are GMT -7. The time now is 01:01 PM.

Join ClubLexus

Copyright © 2000-2015 Internet Brands, Inc. All Rights Reserved
Privacy Policy | Disclaimer | Terms of Use | JOBS


Get all contact info