These are American senior citizens' favorite cars
12-15-11, 08:28 PM
#1
These are American senior citizens' favorite cars
These are American senior citizens' favorite cars
The stereotype of elderly drivers preferring Lincolns and Buicks has to come from somewhere. TrueCar.com took a look at the past two years of car sales to buyers at least 65 years old and found a couple common threads. The first thing these buyers are looking for is familiarity. The nameplates and vehicle types that were popular when these buyers were younger rank high with senior buyers, kind of the same way people's musical preferences get frozen in time.
Value is also a big attractor for the senior dollar, a consideration for buyers nearing the end of their careers or already on fixed incomes. The brand names on the list may not surprise anyone, though the Cadillac and Buick brands high scores show that those divisions' push for a younger average buyer age hasn't put off longstanding customers. In fact, there are some models that owe their continued existence to this older demographic.
http://www.autoblog.com/2011/12/15/t...favorite-cars/
A tally of the most popular cars bought by people 65 and older has revealed — to the surprise of no one who has driven in South Florida — that the top 10 list is dominated by Cadillacs, Lincolns and Buicks.
Without that support from seniors, who account for up to 90 percent of the sales for some models, many of the cars on the list would have to be scrapped.
The numbers, which were compiled by TrueCar.com, tracked sales during the past two years. In a statement accompanying the list, analyst Jesse Toprak said that seniors tend to stick to cars they know from when they were younger.
Bucking the familiarity trend was a Hyundai. Although the South Korean-made car isn't an old favorite, Toprak said the relatively low price — as little as half of some of the others — accounts for its popularity.
The Hyundai, which finished sixth on the list, also was the exception in that it doesn't rely almost entirely on seniors to keep afloat. The five cars above it on the list would be out of business without older buyers.
Here's the list, followed by the percentages of each car that are bought by seniors:
1. Lincoln Town Car, 90 percent
2. Buick Lucerne, 87 percent
3. Cadillac DTS, 85 percent
4. Cadillac CTS, 74 percent
5. Cadillac STS, 71 percent
6. Hyundai Azera, 25 percent
7. Chevrolet Impala, 51 percent
8. Buick LaCrosse, 59 percent
9. Lincoln MKZ, 54 percent
10. Toyota Avalon, 54 percent.
http://www.detnews.com/article/20111...-old-favorites
Without that support from seniors, who account for up to 90 percent of the sales for some models, many of the cars on the list would have to be scrapped.
The numbers, which were compiled by TrueCar.com, tracked sales during the past two years. In a statement accompanying the list, analyst Jesse Toprak said that seniors tend to stick to cars they know from when they were younger.
Bucking the familiarity trend was a Hyundai. Although the South Korean-made car isn't an old favorite, Toprak said the relatively low price — as little as half of some of the others — accounts for its popularity.
The Hyundai, which finished sixth on the list, also was the exception in that it doesn't rely almost entirely on seniors to keep afloat. The five cars above it on the list would be out of business without older buyers.
Here's the list, followed by the percentages of each car that are bought by seniors:
1. Lincoln Town Car, 90 percent
2. Buick Lucerne, 87 percent
3. Cadillac DTS, 85 percent
4. Cadillac CTS, 74 percent
5. Cadillac STS, 71 percent
6. Hyundai Azera, 25 percent
7. Chevrolet Impala, 51 percent
8. Buick LaCrosse, 59 percent
9. Lincoln MKZ, 54 percent
10. Toyota Avalon, 54 percent.
http://www.detnews.com/article/20111...-old-favorites
12-15-11, 08:37 PM
#3
Sounds like total BS.
The Towncar isn't even made anymore, and I don't even remember the last time I saw a privately owned Towncar - they are mostly fleet vehicles. Towncars cousin - Mercury Grand Marquis, which is also no longer produced, used to be popular with the geezers.
The Towncar isn't even made anymore, and I don't even remember the last time I saw a privately owned Towncar - they are mostly fleet vehicles. Towncars cousin - Mercury Grand Marquis, which is also no longer produced, used to be popular with the geezers.
12-16-11, 05:32 AM
#7
Lexus Test Driver
Sounds like total BS.
The Towncar isn't even made anymore, and I don't even remember the last time I saw a privately owned Towncar - they are mostly fleet vehicles. Towncars cousin - Mercury Grand Marquis, which is also no longer produced, used to be popular with the geezers.
The Towncar isn't even made anymore, and I don't even remember the last time I saw a privately owned Towncar - they are mostly fleet vehicles. Towncars cousin - Mercury Grand Marquis, which is also no longer produced, used to be popular with the geezers.
When out of state I did se a good amount of TCs and its cousin privately owned. Here in nyc almost 99% livery.
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12-16-11, 08:55 AM
#12
Lexus Champion
I see the list covers buyers 65+ pretty accurate overall. The average age of ES and LS buyers is around 60 probably at the next tier of cars favored by the mature crowd.
12-16-11, 09:25 AM
#13
Lexus Fanatic
12-16-11, 09:27 AM
#14
Lexus Fanatic
I liked plush, smooth-riding cars, too....even in my teens.
