Lexus LX570 to debut at NYIAS
There was a debate on the size issue on the LX wikipedia page:
http://en.wikipedia.org/wiki/Talk:Lexus_LX
Technically, the LX is "fullsize" and described as such, specifically in that the interior space/cargo volume is rather large. But it is not the biggest representative of the fullsize category by far. Other "midsize" SUVs such as the Ford Explorer have a longer overall length and wheelbase, but up to 10 cubic feet less interior room and usually 2 less passengers. In that respect the LX seems quite efficient for its size. It has more of a fullsize capability.
However, the Escalade and OX56 all have a good significant size increase in volume, etc. over the LX. Which makes me think, for competitive reasons, they'd want to make the LX bigger, move up the GX slightly in size to accomodate 2 LX positioning, and leave room for the RX and RX L versions for 2008.
I'd think it would help the overall brand image of "we have a full lineup, all sizes" etc. However, a major caveat may be that the ultra-huge size vehicles might have a more difficult marketing case for them...
I am not clear on this, just as I'm not clear on how much L-finesse can do to change the appearance of the venerable LX, or how different it can be from the LC.
I think that you've got a good point about the differences between the LX and GX being minimal. Truthfully though, in real world use, the LX's size advantage becomes obvious when you load the cargo area with stuff, or you want to carry more than 4 people. They are closer in size than the competition, but also, Lexus has carved out a very successful niche for themselves with these vehicles. The RX is one of their best selling products, the GX moves in solid numbers and is one of very few luxury utility vehicles that can tow and also tackle the tough stuff. Consider Land Rover's ****ty reliability and quality, and you really are left with one brand if you want an off road luxury vehicle: Lexus. The LX is the "ultimate" Lexus SUV in more features and quality than size, because truthfully the average family would be fine with a GX with the third row. The LX is a little bigger, a little nicer, and just offers a slightly different flavor than the GX.
I think we are used to the American car companies which have cookie cutter sizes and classes, and Lexus has carved out their portion of the SUV market a little differently than the Americans have. And they have also been quite successful, so why should they change their strategy?
If they push the LX a little bit in every dimension, then it widens the gap between it and the GX and spreads the lineup out a bit more, while still appealing to people who like the LX because it ISN'T the size of an Escalade or Navigator. Some people don't want all of that heft, which again, impairs off road ability (as well as parking, driving, braking, fuel economy, and various other things). If you live in the mountains or go there often, or live in a cold climate and have $75K to blow on something that needs to seat your entire family and all of your stuff, and be able to tackle ice/snow/water/dirt/mud...the LX is really the only choice. It's nice to see that Lexus is not changing it's strategy much.
Overall length/wheelbase (in)
Lexus LX 192.5 in 112.2 in
Lexus GX 188.2 in 109.8 in
Std/max passengers + cargo capacity
Lexus LX 8 8 90.4 cu. ft.
Lexus GX 5 8 77.5 cu. ft.
By comparison, the Cadillac Escalade is 202 in long/116 wheelbase for the standard version, Mercedes GL is 200 in long/121 wheelbase....max Escalade cargo 104 cu. ft., max GL cargo 83 cu. ft.
Maybe the GL is closer to the LX model....the LX is less bulky overall, but more than capable inside...
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