Toyota Reports April Sales

May 1, 2008 – Torrance, CA – Toyota Motor Sales (TMS), U.S.A., Inc., today reported April sales of 217,700 vehicles, a decrease of 4.5 percent from last April.

"Smaller vehicles are going over big," said TMS President Jim Lentz. "With oil prices at record levels, compact cars and hybrids continue to lead the way."

 

The Toyota Division posted April sales of 194,350, a decrease of 2.7 percent from last April. The Lexus Division reported April sales of 23,350 units, a decrease of 17.1 percent from the year-ago month.

Toyota Division
Toyota Division passenger cars recorded April sales of 121,097 units, up 7.2 percent over the same period last year. Passenger-car sales were led by Camry, which posted April sales of 40,016 units. Camry Hybrid reported sales of 6,678 units in April, up 40 percent over April 2007. The Prius hybrid gas-electric mid-size sedan posted best-ever April sales of 21,757 units, an increase of 53.8 percent over last April. Yaris reported best-ever April sales of 11,434 units, up 45.9 percent over the year-ago month.

Toyota Division light truck sales were down 15.7 percent, with April sales of 73,253 units. Light truck sales were led by the Tacoma mid-size pickup, reporting April sales of 15,587 units. The Tundra full-size pickup posted April sales of 13,350 units. Highlander and Highlander Hybrid posted combined sales of 10,008 units in April. The Highlander Hybrid gas-electric mid-size SUV reported April sales of 2,578 units. Sequoia posted sales of 2,675 units for the month, up 24 percent over the same period last year.

Scion posted April sales of 11,260 units, up 41.5 percent versus the year ago month. The xB urban utility vehicle led the way with April sales of 4,220 units, an increase of 232.1 percent over last April. The tC sports coupe, in its fourth model year, posted April sales of 4,119 units. The xD reported all-time best-ever sales of 2,913.

Lexus Division
Lexus passenger cars reported April sales of 13,766 units, a decrease of 22.1 percent from April 2007. Passenger-car sales were led by the ES entry luxury sedan with April sales of 5,439 units. The IS entry luxury sport sedan reported combined sales of 4,550 units. The LS flagship luxury sedan reported combined sales of 1,992 units. Sales of the GS luxury sport sedan reported combined April sales of 1,568 units.

Lexus Division light trucks reported April sales totaling 9,584 units, down 8.6 percent from the year-ago month. The all-new LX 570 enjoyed sales of 799 units, an increase of 207.3 percent. The RX luxury utility vehicle posted combined April sales of 7,160 units. The RX 400h hybrid luxury utility vehicle reported sales of 1,624 units for the month, up eight percent over the year ago month.

TMS Hybrids
TMS calendar-year-to-date hybrid sales totaled 101,334 units. TMS posted April sales of 32,841 hybrid vehicles, an increase of 42 percent from last April. Toyota Division posted sales of 31,013 hybrids while Lexus Division posted sales of 1,828 hybrids.

There were 26 selling days this month, as compared to 24 selling days last April.

TOYOTA  RETAIL  SALES
(INCLUDES FLEET & HAWAII)
April, 2008
----- CURRENT MONTH --        -- CALENDAR YEAR TO DATE --
DSR %                   DSR %
2008    2007    CHG     2008    2007    CHG
YARIS                   11,434   7,232    45.9  41,811  26,418    56.7
COROLLA                 32,435  32,289    -7.3  99,482 120,484   -18.2
CAMRY                   40,016  37,911    -2.6 147,018 143,774     1.3
AVALON                   4,195   5,791   -33.1  17,004  25,426   -33.8
PRIUS                   21,757  13,056    53.8  64,664  52,738    21.4
SCION xA                     8   1,454   -99.5      31   6,799   -99.5
SCION xB                 4,220   1,173   232.1  15,890   9,673    62.7
SCION tC                 4,119   5,333   -28.7  14,409  20,426   -30.1
SCION xD                 2,913       0-          8,816       0-
TOTAL TOYOTA DIV.
PASS. CAR             121,097 104,239     7.2 409,126 405,740    -0.2
ES                       5,439   6,544   -23.3  20,599  24,594   -17.1
LS                       1,992   3,182   -42.2   7,914  11,745   -33.3
SC                         217     341   -41.3     860   1,295   -34.2
GS                       1,568   1,887   -23.3   6,138   7,104   -14.4
IS                       4,550   4,363    -3.7  16,516  16,772    -2.5
TOTAL LEXUS
PASS. CAR              13,766  16,317   -22.1  52,027  61,510   -16.2
TOTAL TOYOTA
PASS. CAR             134,863 120,556     3.3 461,153 467,250    -2.3
SIENNA                  11,215  12,773   -19.0  45,514  47,732    -5.6
RAV4                    12,773  14,495   -18.7  47,002  55,900   -16.7
FJ CRUISER               2,682   4,587   -46.0  12,557  20,632   -39.7
4RUNNER                  4,490   7,093   -41.6  19,996  31,030   -36.2
HIGHLANDER              10,008  10,122    -8.7  43,676  41,505     4.2
LAND CRUISER               473     191   128.6   1,690     873    91.7
SEQUOIA                  2,675   1,991    24.0  10,525   8,929    16.7
TOTAL SUV               33,101  38,479   -20.6 135,446 158,869   -15.6
4X2 TACOMA               8,648   8,813    -9.4  31,751  35,840   -12.3
4X4 TACOMA               6,939   5,958     7.5  23,612  25,259    -7.4
TOTAL TACOMA            15,587  14,771    -2.6  55,363  61,099   -10.3
TUNDRA                  13,350  14,200   -13.2  54,134  43,386    23.5
TOTAL PICKUP            28,937  28,971    -7.8 109,497 104,485     3.8
TOTAL TOYOTA DIV.
LT TRUCK               73,253  80,223   -15.7 290,457 311,086    -7.5
LX                         799     240   207.3   2,720   1,066   152.7
GX                       1,625   1,577    -4.9   6,510   6,816    -5.4
RX                       7,160   7,861   -15.9  28,608  30,094    -5.9
TOTAL LEXUS
LIGHT TRUCK             9,584   9,678    -8.6  37,838  37,976    -1.3
TOTAL TOYOTA
LIGHT TRUCK            82,837  89,901   -14.9 328,295 349,062    -6.9
TOTAL TOYOTA DIV.      194,350 184,462    -2.7 699,583 716,826    -3.4
TOTAL LEXUS             23,350  25,995   -17.1  89,865  99,486   -10.6
TOTAL TOYOTA           217,700 210,457    -4.5 789,448 816,312    -4.2
MEMO:
DOM. COROLLA            26,749  28,352   -12.9  89,507 106,896   -17.1
DOM. CAMRY              39,224  33,538     8.0 143,198 115,792    22.5
DOM. PICKUP             28,937  28,971    -7.8 109,497 104,485     3.8
DOM. RX                  5,145   6,044   -21.4  20,012  21,273    -6.8
SELLING DAYS                26      24             102     101
TOYOTA DIV.
IMPORT CAR             50,929  36,558    28.6 159,417 157,626     0.1
LEXUS IMPORT CAR        13,766  16,317   -22.1  52,027  61,510   -16.2
TOYOTA DIV
NA BUILT CARS          70,168  67,681    -4.3 249,709 248,114    -0.3
TOTAL TOYOTA CARS      134,863 120,556     3.3 461,153 467,250    -2.3
TOYOTA DIV. IMPORT
LT TRUCK               30,426  36,488   -23.0 124,921 149,940   -17.5
LEXUS IMPORT LT TRUCK    4,439   3,634    12.8  17,826  16,703     5.7
TOYOTA DIV NA BUILT
LT TRUCK               42,827  43,735    -9.6 165,536 161,146     1.7
LEXUS NA BUILT LT TRUCK  5,145   6,044   -21.4  20,012  21,273    -6.8
TOTAL TOYOTA LT TRUCK   82,837  89,901   -14.9 328,295 349,062    -6.9
SPORT UTILITY VEHICLES  40,003  43,570   -15.2 160,727 176,213    -9.7
Memo: Lexus Sport
Utility             9,584   9,678    -8.6  37,838  37,976    -1.3
SMALL VANS              11,215  12,773   -19.0  45,514  47,732    -5.6
PICKUPS                 28,937  28,971    -7.8 109,497 104,485     3.8
* NORTH AMERICAN BUILT VEHICLES
COROLLA                 26,749  28,352   -12.9  89,507 106,896   -17.1
CAMRY                   39,224  33,538     8.0 143,198 115,792    22.5
AVALON                   4,195   5,791   -33.1  17,004  25,426   -33.8
SIENNA                  11,215  12,773   -19.0  45,514  47,732    -5.6
PICKUP                  28,937  28,971    -7.8 109,497 104,485     3.8
SEQUOIA                  2,675   1,991    24.0  10,525   8,929    16.7
RX                       5,145   6,044   -21.4  20,012  21,273    -6.8
TOTAL                  118,140 117,460    -7.2 435,257 430,533     0.1
N.A. VEHICLES % OF TOTAL    54.3%   55.8%           55.1%   52.7%
SELLING DAYS                26      24             102     101
DSR = DAILY SELLING RATE

 

Credit: Toyota Motor Sales, USA

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