"March was no slam dunk for the industry, but sales bounced back from February's ho-hum pace, despite the erratic weather," said Jim Press, TMS president and COO. "With a near four-year high for consumer confidence, improved labor-market outlooks and a bevy of new products, the outlook remains bullish."
The Toyota Division recorded best-ever March sales of 189,694, an increase of 6.7 percent. The Lexus Division posted best-ever March sales of 27,592 units, up 8.3 percent over last March.
Toyota Division's passenger cars posted March sales of 103,501 units. Camry recorded best-ever March sales of 38,981 units, an increase of 1.9 percent. Making its U.S. debut in mid-March, the Yaris sub-compact posted strong sales of 1,339 units.
Scion reported best-ever March sales of 14,248 units. The tC sports coupe had best-ever March sales of 6,368 units, up 2.1 percent. The xA subcompact posted a best-ever March with 2,820 units sold, an increase of 20.5 percent.
Toyota Division light-truck sales reported an all-time best-ever month of 86,193 units, an increase of 16.8 percent. Sales of the RAV4 reached an all-time best-ever of 13,494 units, up 116.5 percent over the same period last year. The all-new FJ Cruiser, which debuted in late March, posted strong March sales of 2,784 units. The Highlander Hybrid gas-electric mid-size SUV reported March sales of 2,987 units. Combined March sales of the Highlander and Highlander Hybrid totaled 11,622 units.
Lexus passenger cars experienced best-ever March sales of 13,798 units, an increase of 9 percent. The IS luxury sport sedans reported an all-time best-ever sales month of 5,210 units, a 1086.8 percent increase over last March. The IS 250 reported sales of 3,821, with the IS 350 recording 1,389 units.
Lexus light trucks earned best-ever March sales of 13,794 units, an increase of 7.6 percent over last March. The RX luxury utility vehicles posted combined March sales of 10,971 units, an increase of 20.5 percent over last March. The RX 400h luxury hybrid SUV reported March sales of 2,470 units.
Sales of North American-built vehicles accounted for 57.1 percent of total March sales. There were 27 selling days both this March and March of 2005.
Credit: Toyota Motor Sales, USA